I have this darling friend named Jackie Lampugnano who, every time I see her name, I think she is my aunt (I have an aunt named Jackie Lampros). We started off Twitter friends because of a mutual love of shoes and have even been shoe shopping together (bad influence, cough!).
Jackie works for Walker Sands, the agency for Alterian, a social web content and monitoring company. Though I very rarely take pitches from PR pros (mostly because it’s not often I’ve had one that is good and fits something that is of value to you, not because I don’t accept pitches), this particular pitch from Jackie makes sense.
Allow me to introduce you to the Alterian survey of nearly 1,500 marketing professionals to discover where brands stand when it comes to budgets, social media, level of personalization, and if they are ready for growth or if they’re at risk. (more…)