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Today’s guest post is written by Amber Avines.

Want your company to attract more business, secure greater exposure, and reach new customers? Look no further than your employee base to give you that critical advantage!

Empowering your staff with the inside scoop on what’s happening, why it’s important, and how it benefits customers can be a powerful way to supplement traditional PR methods.

Here are some of my top tips to engage your employees and elevate them into brand ambassadors for your company. (more…)