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Today’s guest post is by Yvette Pistorio.

It’s a mystery to many people what a community manager does.

Thank goodness for Jeremiah Owyanng, who created a holiday for us…Community Manager Appreciation Day.

It’s the fourth Monday, every January, and it was created to, “Recognize and celebrate the efforts community managers around the world to improve customer experiences.

It can be an exhausting job – yet it’s among the most in-demand social media position.

So what exactly is a community manager? (more…)