Beginning today, and once a week, you can find a Q&A interview here with someone influential in the PR, communication, or social media world.
To start the series, I talked with Mickie Kennedy, the founder of eReleases, about how small business owners work with bloggers to develop credibility and awareness for their products or services.
With some pretty big name bloggers practicing checkbook journalism, do you think working with them is still a good strategy?