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In January, Mark Schaefer wrote a blog post called, “Is it OK to fake your tweets?

He begins the post by saying:

“The other day a prominent Twitter celebrity was kind enough to re-tweet one of my blog posts.  It was not Kim Kardashian.  At least that time.  Any way, because of his power and influence, my link was promptly re-tweeted by 12 of his followers.  Wow, that’s influence right?

Only problem is, in that period of time, my server was down. None of them could have possibly read my blog post.

Welcome to the world of fake tweeting.

How often does this happen?

I’m guessing more than we could possibly realize.  How many people are either tweeting without reading … or not even tweeting themselves at all?”

And, of course, he had an image of Kim Kardashian tweeting wonderful things about him that cracked me up.   (more…)