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Startup Checklist

By Matt Boyd

The biggest responsibility of an early stage entrepreneur is answering this question: Do people want or need the product you’re offering?

It’s a bit of a catch 22.

No product, no testing. No testing, no feedback.

No feedback…well, you see where I’m going with this.

Fortunately, there’s good news!

I’ve made a list of some simple ideas that worked for us at Sqwiggle in validating the use case, and ensuring people would find value in the product.

This is the EXACT process we took for market validating our product. (more…)