Today’s guest post is by Luke Capizzo

With rapidly multiplying communications channels and increasingly instantaneous expectations, one critical piece of our basic writing can be lost: The correct tone and organization to get our messages across effectively.

We’re constantly searching for how to get more accomplished while staring at glowing rectangles.

The answer can be as straightforward as writing internal messages with the same intensity and purpose as the big news release.

If we take the time to care about the affect of each word, we improve the understanding of all of our interactions.

When people realize we value their time enough to accurately condense our thoughts for them, they take us more seriously and not only are more likely to respond at that moment, but to pay even more attention the next time we pop into their inbox.

When the need is for action, we must use words that distill clarity and purpose. We rarely, if ever, write this way without making it a priority, and it never happens without an understanding of the communications medium, the task at hand and the recipients’ needs.

Here are my suggested six focus points to help bring clarity to your writing, and ensure the right message is being heard.  (more…)