Happy St. Patrick’s Day! I hope everyone is wearing green so you don’t get pinched!

It’s Facebook question of the week time! This week’s question comes from Jennifer Stuart who asks,

How do you break clients of the habit of simply wanting press releases written to post to their website, or worse distributed to the media when it’s not particularly newsworthy? It seems they understand when we explain it, but then they keep asking for it.

It’s the age-old question that Jayme Soulati, Davina Brewer, Keith Trivitt, Shonali Burke, Erica Allison, and I have been talking a lot about in the blogosphere for a few weeks now.

I answer it in the video below (or click here if you can’t view it in your feed). How would you answer that to help Jennifer?