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social media and SEO

By Yvette Pistorio

When I started working in social media (just a mere two years ago) I never even heard of search engine optimization.

As embarrassing as it is to admit it, it’s true.

Judge all you want, but I’ve come to terms with my ignorance!

Back then my focus was learning the different ways businesses were using social media. How were they building communities? How did they get people to comment on their Facebook page or chat with them on Twitter?

Today, however, social media and SEO together makes perfect sense to me, and is a regular part of my job. (more…)