Guest post by Gregg Jaffe, the owner of Big Teeth Productions. He’s not only a close friend, he’s one of the most witty, too! Check out his thoughts on the creative behind Kraft using Ted Williams for their Mac & Cheese commercials.
If you had told me last week that the most famous Ted Williams in America would NOT be the guy who hit over .400 for the Red Sox in the ‘40’s, but a hobo with a voice of gold who traded in his cardboard sign and roadside spot for overnight voice-over fame and glory I would have laughed right in your face. Yet here we are. (more…)