This week our guest posts focus on the latest trends in SEO.
Today: Bringing your SEO efforts up to date by Brad Shorr.
If your firm is fixated on its search ranking positions, you are dangerously out of date with your approach to SEO.
I stress “dangerously” because, while rankings have been a poor barometer of SEO effectiveness for a while, they have now devolved nearly to the point of being worthless.
Monitoring rankings will no longer get you closer to more traffic. (more…)