Besides the free stuff, I already have some good take-aways, in terms of ideas and concepts from the Search Engine Strategies conference 2010, here in New York City.

The day started off with keynote speaker David Meerman Scott, social media pioneer and author of “The New Rules of Marketing and PR“.  His presentation consisted of six rules, but out of those rules I found four trends that really spoke to me, so I thought I’d share those gems with you.

Video.  Video is one thing that I am just now exploring, but according to this keynote, it is the next biggest thing for businesses.  Simple videos on YouTube, on your Web site, or your blog, video is going to be shared more than regular content and a great way to attract new audiences.  Key take away: Buy a Flip camera. (more…)