Today’s guest post is written by Nic Cartwright.
Before you get too far into this post, make sure you have read the excellent series on The Five Steps in Social Media Excellence here on Spin Sucks.
Once you have done that, onwards soldiers….
You’ve found the right tools to maximize your listening experience, you’ve spent some time assessing the noise you are hearing (and hopefully by now it is not noise, but relevant, magical, business improving customer ‘sounds’), you’ve bought a Flip Camera and chosen this as a neat way to engage with your audience, and now you are busy at your laptop measuring how effective all this effort has been.
Phew…. you have been busy little bees.
If only life were that easy. (more…)