Last week, because I was recovering from my sleepless trip to Norway, I wasn’t able to attend the PR Digital Impact Conference with my Inside PR cohorts, Joe Thornley and Martin Waxman.
They were able to secure quite a few interviews with some of the conference’s speakers, which we’ll be playing in the coming weeks. But I also missed seeing some friends, such as Doug Haslam, Eric Schwartzman, and Steve Radick.
Luckily Steve wrote a great blog post yesterday about his experience at the conference and about how PR pros take the easy way out. And I think it’s a great topic of conversation today. (more…)