Today’s guest post is by Amy McCloskey Tobin.

Facebook was my first great social media love.

I resisted at first, but once I jumped in back in 2009, I was head over heels.

Other networks turned my head periodically, but Facebook claimed my time and my business heart.

I used it to build up one of my own small businesses – at one point 50 percent of our leads were coming from our own small, but highly engaged page.

I even began to do the unthinkable – I neglected my own website – sometimes for months.

But then Geoff Livingston smacked me in the face on my blog last week.  He said, “I think Facebook is toast if they don’t redirect in six months, seriously. Welcome to the big blue dwindle.”

Geoff has written about his own changed relationship with Facebook recently, and I have heard the death knell scenario foretold a zillion times by other marketers whom I respected, but this was the first time I took it seriously.

My repeated comeback in the past has always been, “The only way Facebook will die is by suicide.” (more…)