Guest post by David Siteman Garland, founder of The Rise To The Top.
Trust. One of the most underused words in business. But, perhaps the real question is: Are you a trusted resource or are you a product pusher?
There is a big difference. You know the product pushers. They are always trying to get you to buy, buy, buy. In real life, they throw business cards at you and offer to “take you to lunch” to sell you something. Online, they are always shoving something down your throat via email or social media sites. Yuck. (more…)