We talk a lot about the things organizations do wrong and what they could have done differently to avoid backlash or a PR crisis.
It’s all in the spirit of learning from other’s mistakes (although, admittedly, I do love a good train wreck as much as anyone else).
What we don’t talk about a lot are the organizations that are handling things well.
Perhaps that’s because no one talks about them or because, as Mike Mullet discussed a couple of weeks ago, you’ll never hear about a well-managed issue.
I likely never would have heard about the very public debate between OXO and Quirky had Rieva Lesonsky not sent along a letter, so you can thank her. (more…)