I don’t know why the new service from Cision makes me want to play hide and seek. Perhaps because it’s named Seek or Shout? It makes me all juvenile.
But the service itself is not juvenile (apparently that’s just me).
For those of you who have been in the PR industry a long time, you likely know HARO, or Help a Reporter Out, created by Peter Shankman and then sold to Vocus in 2010.
Well, now Cision has a similar service, but it’s for journalists, bloggers, and PR pros. (more…)