Today’s guest post is written by Mark Story.
Cathryn Sloane’s article “Why Every Social Media Manager Should Be Under 25” caused a bit of firestorm last month.
The debate surrounds how experienced – and old – someone should be to succeed as a social media practitioner.
I weighed in, as did the Huffington Post. and most people took Cathryn to task for suggesting young people “get” social media and are the ones who are best suited to incorporate it in a business setting.
I’d argue there is a bigger point here: You have be a social media grown-up; and that may or may not be tied to years of experience. (more…)