What It Is

Let’s start with what Coaching isn’t. It isn’t templated. It isn’t a scripted conversation every couple of weeks. It isn’t BS. And it definitely isn’t easy.

Led only by Spin Sucks founder and CEO, Gini Dietrich, the Spin Sucks Coaching program is an intense, year-long commitment. We’ll dig deep into where you are, where you want to be and how we’ll get you there.

The program is powered by monthly video chats with Gini, full email/text/Slack access and open office hours. Together, we’ll craft a growth plan, develop a diversified revenue model for your business, explore passive income opportunities, implement the PESO model to grow your business, strategize how and when to hire, build the right tech stack, hone in on the latest trends and so so so much more.

What to Expect

Expect growth. Expect accountability. Expect honest transparency. Expect that this is going to be profoundly challenging and delightfully fun. And on the backend, expect to walk away with the following…

An actual plan

Goals, strategies, tactics, and timelines focused on growth, profitability, and success.

Revenue diversification

More streams = more money and less risk.

Passive income strategies

Let’s build things that make money with minimal maintenance!


That PESO model we love so much? Learn how to make it work for your business.

Non-traditional PR growth strategies

For your business and your clients’ businesses.

A reinvented biz dev process

There’s more than referrals and word of mouth!

A fresh approach to resourcing

Hiring doesn’t always have to mean bringing on expensive FTEs.

Tailored tech advice

Having the right tools in place is half the battle.


The fees are $3,000 per month.