Elli Bishop

Five Qualities Your Next Content Strategist Should Have

By: Elli Bishop | August 4, 2015 | 
All your snappy content won’t do any good if you don’t get it to the right people timely and effectively. That's where a content strategist comes in... Read More
Elli Bishop

Five Reasons Comedy Belongs in Advertising

By: Elli Bishop | March 19, 2014 | 
Who doesn’t love a laugh? Comedy is beloved for a number of reasons, and one of those is its ability to make advertising just a little more bearable. Here are seven reasons why comedy and advertising make a great team... Read More
Elli Bishop

How to Market Uncool Industries on the Web

By: Elli Bishop | January 30, 2014 | 
Successful digital marketing isn't reserved for the coolest, hippest brands. Learn how some traditionally boring industries used well-timed content and the social networks to have their day in the spotlight. ... Read More
Elli Bishop

PR Career: Five Roles to Consider After You Graduate

By: Elli Bishop | October 23, 2013 | 
By Elli Bishop Public relations (PR) is key to shaping the image of a company or figurehead. Effective PR campaigns can establish credibility, legitimacy, and visibility while building relationships with the media and the client’s audience. PR experts are essential for anyone looking for media attention or other visibility, and there are many careers which start at the ground floor, and move to positions of higher [&hellip... Read More