Justin Schorah is a senior marketing strategist at Zer0 to 5ive , a tech-focused marketing and communications firm, where he leads integrated marketing and website development initiatives. He is also a contributor to the Zer0 to 5ive blog , the author of Stage and a perpetual student of the written word.
Email Marketing | February 15, 2017
People want to feel brands understand them and are on the same wavelength. This is especially true for millennials. But there’s a subtle line between giving your email subscribers exactly what they want and totally creeping them out. Justin Schorah says permission-based personalization is the way to go. He has more
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