Guest post by Carol Roth, author of the Unsolicited Business Advice blog and The Entrepreneur Equation.
After a recent stay in Vegas (for business, of course…), on the night before check out, I received a letter on my nightstand. I walked over to the full-sized, high-quality parchment and read the first few words:
“Dear Valued Guest”
There isn’t much that could make me feel less valued than the phrase Dear Valued Guest.
The letter went on to thank me for my business and offer a special rate if I wanted to extend my stay, but I couldn’t get past how ridiculous this note was.
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