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Spin Sucks (the Book) is Here!
By Gini Dietrich
Warning: This week is all about Spin Sucks. We’ll return next week to our regularly scheduled programming.
It’s official! Spin Sucks is now available!
There is a lot going on this week, including a contest, free content, social media fun, a live Q&A, a webinar, and more.
Our goal is to be like Jay Baer and become a New York Times bestselling book.
But we need your help! We have to sell 10,000 copies between now and Saturday.
Here’s what you need to know.
Buy a Copy (or Copies) of Spin Sucks
If you buy a copy (or copies) of Spin Sucks, email me a copy of your receipt and I’ll send you $200 worth of free content.
You’ll get:
- Eight new practices for PR pros ($50 webinar)
- The perfect web marketing storm ($50 webinar)
- Grow your leads using inbound marketing ($100 webinar)
Encourage your friends and family to do the same. Anyone who emails me their receipt this week only gets all this free content.
Organizations
For two organizations that buy 300 or more books by April 5 and pay for my expenses (I’m a really cheap date), I will speak at your conference for free (a $15,000 value).
Just like the individual copies, please send me your receipt and we’ll work out details, including timing and location.
Livefyre Q&A
On Wednesday, Lindsay Bell will host the Livefyre Q&A because I will be the featured author (one of the key benefits of owning the joint).
At noon ET (that’s 11 a.m. CT, 10 a.m. MT, and 9 a.m. PT, for those of you who can’t do time zones), I will be right here on the blog answering questions about Spin Sucks live.
If you’ve never attended a Livefyre Q&A, it’s easy!
All you have to do is create a Livefyre account (if you don’t already have one, which is easy to do either with an email address or one of your social networks) and be ready to type questions on Wednesday during the noon-1:00 hour.
There will be a blog post on Wednesday morning with more details.
It’s really fun, moves very fast, and you get my undivided attention for the hour.
Webinar
On Thursday at noon ET (that’s 11 a.m. CT, 10 a.m. MT, and 9 a.m. PT, for those of you who weren’t paying attention above), I am giving a webinar about Spin Sucks.
You’ll learn:
- How to tell your story without sex or extortion;
- How to work with the customers who control your brand; and
- How this crazy digital world has completely turned PR on its head…and what to do about it.
You can go ahead and register now for it. It’s free.
But hurry! We have room for only 100 people live.
If you can’t attend live, please do register. We’ll send you a copy of the video afterwards. But, if you don’t register, we won’t know you want the video.
To register:
- Just click here to go to the free purchase page.
- Click the blue “free purchase” button at the bottom of the page.
- Click the blue “checkout” button.
- Login if you have an account. If you don’t, create a free account.
- Click the gray “free download” button.
- Then you can do one of two things: 1) Click the blue link that says, “Spin Sucks, the Book” under Products; or 2) Wait for the email to arrive in your inbox.
- Fill in your name and email address on the ClickWebinar site and you are all registered!
How You Can Help
- Buy the book, read it, and post a review on Amazon, Barnes and Noble, or Goodreads.
- Encourage your fans and followers and friends and family to buy this week. If they do, have them email me their receipt and they’ll get the freebies listed above.
- On both Twitter and Facebook, please use #spinsucks. It’d be cool if a celebrity doesn’t do anything crazy and we could get it trending!
- Share any social media updates or blog posts you see about Spin Sucks.
- Enter the Facebook contest for fun giveaways, including free consulting time with me. Find it on the Arment Dietrich Facebook page.
- We put together a list of social media updates to make it easy on you. Visit that page and copy and paste or click “click to tweet.” We’re adding new social media updates every day, so check back often. It’s super, duper easy!
The Spin Sucks Video
Thanks to Tony Gnau and T60 Productions, we have an official Spin Sucks video.
It’s a less than two minute look at what you’ll find in the book.
Here we go! New York Times bestseller list, here we come!
Join the 48,223 Spin Sucks Fans
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141 Comments on "Spin Sucks (the Book) is Here!"
This is so cool Gini! So very happy for you. Now, let’s get you on that NYT bestseller list!
PS. It’s been a long time since I’ve been able to say this — I beat Ken! @kmueller62
Adam | Customer Experience LOL!! Early bird…and you were emailing me at 11:30 last night. Something isn’t right.
ginidietrich Adam | Customer Experience Tell me about it!
WOOHOO! This is so exciting. 😀
Well its about time! 🙂 Great book, time to push.
Gini, I love that you timed your book release with my favorite day of the year: MLB Opening Day. #GoSFGiants
This is super exciting. Way to go Gini! Loved the book, bought the book. Now I´ll do the review and share everywhere. The very best of luck Gini! NYT be ready, Gini´s coming!
SPIN SUCKS!!!! I’m going to have my boyfriend read this because he’s always “spinning” stories to make himself sound more sexy. He doesn’t do it as much anymore after I called him out THE SECOND we met, but really, he doesn’t need to do that! Gini said so!!
So happy for you! Now, pardon me while I go read the book… (eeeep!)
jessostroff Hahahaha! See, Gini’s changing lives!
Well, seeing I already have $100 worth of drink tickets you won’t have to give me the full $200 gift; maybe throw in an autographed picture or something so I can tell everybody I knew you when…
Rock-n-roll, it’s on now; best of luck this week.
And away we go ……..
jono.smith #GoRedSox
Good
luck from the other side of the pond ginidietrich ! Have blogged a review today (http://http://t.co/MRxxgDb6aj) so
will do my best to get some UK traffic to Amazon for you! Feel a bit
isolated sitting in Oxford though :o/
Congrats Gini!
Great video—great job, Gini and Tony! Here’s to a successful launch!
Congratulations ginidietrich! I preordered the book months ago and was lucky enough to get mine a bit early. Good luck!
Very happy for you!
Congratulations ginidietrich – I’ve already got my copy (as you know), and I can’t wait to blog about it … and review it on Amazon … and tweet about it… 😀
bdorman264 Wait. YOU got drink tickets…???
Congrats on the book! Now you’ll feel like a celebrity, at least a minor celebrity. I’m looking to do one myself about http://allpointspr.com/pr-results.
Congratulations ginidietrich! Wishing you sales of 10K copies this week and more. Spin Sucks book is fantastic and I’m looking forward to receiving my hard copies, one coming from Amazon this Wednesday and another one at Third Tuesday during your Canadian book tour! I watched the video and you rock Gini! What’s next, “Spin Sucks the series exclusive to Netflix coming to a screen near you”? Can’t wait to see you on Monday! xo
Congratulations! Looking forward to reading it! If I review it, I promise you’ll get $100 worth of free snark. 😉
Woot! Woot! Can’t wait to get the book this week. Just ordered!
I can’t type CONGRATULATIONS big enough! (I just tried, though!) Purchasing my copy, and can’t wait to read it!
Congratulations ginidietrich! One of the things I remember about the first time we met years ago was your goal to write a book. Scratch that off your bucket list! The book is fantastic! I can’t wait to get my hard copy – my highlighter is ready (it’s just not the same in the digital version).
Congrats ginidietrich, I LOVE the video! Hats off to YOU!
Woohoo! Congratulations, ginidietrich. As soon as my replacement Kindle Fire arrives (can you believe my Kindle is glitchy), Spin Sucks will be my first purchase.
Congratulations, Gini!
YAY! SO proud of you and happy for you. Love the video! We’ll be featuring Spin Sucks in our Toolkit Tuesday post tomorrow as well as our e-newsletter on Wednesday.
Congratulations, Gini! What an exciting time. I can’t wait to learn even more from you with this book. Thank you
The video is a great promotion for the book. Well done!
Adding my voice to a constantly growing congratulatory chorus!
jasonkonopinski jono.smith Hold on, your socks are the wrong color, jasonkonopinski. Let me fix that for you: #GoWhiteSox
There, all better!
KateNolan jasonkonopinski jono.smith CUBS
It’s out for delivery today! (How I love Amazon Prime!) ginidietrich I’d email the receipt, but you have to promise not to mock me for a) Still buying physical CDs (I have trust issues with iTunes) and b) my taste in music. 🙂
My dear Ms. Dietrich: I’ll buy your book If you’ll buy mine title ROBBY.
ginidietrich KateNolan jasonkonopinski jono.smith Wait… What? I have to rethink my review now…
ginidietrich KateNolan jasonkonopinski jono.smith Jays….
This is a very big day. Can’t wait for the movie. Bummed I have to miss the Livefyre event. Can we reschedule for Friday maybe?
JayDolan will your review allow me to comment?
EdenSpodek ginidietrichWhat What What?!!!! a Canadian book tour? Gini better bring me back some Cuban cigars!
RobBiesenbach they did the video without a teleprompter or cue cards all in one take I was told.
jasonkonopinski now you know what ginidietrichwas doing on her vacation. What did you achieve on yours?
Howie Goldfarb JayDolan Only if your comment allows me to comment.
Congrats, Gini! We can attest that the book is a must-read for communicators and those that drive business. We read our galley copy in three sittings – I think that is all the ‘review’ you need!
Best,
Lisa
belllindsay bdorman264since they are only good for the these that is why Bill still has these tickets a year later!
Howie Goldfarb Oh sure. Anything for you.
Cision NA Is that a good thing?! Was it like Hunger Games? You couldn’t put it down?
@digital_drk @ginidietrich @KateNolan @jasonkonopinski If only the season ended today, we’d all be going to the playoffs.
Howie Goldfarb EdenSpodek ginidietrich Coincidentally the venue for the Book Tour is actually located very close to a cigar store. (I kid you not)