Gini Dietrich

The 10 Things I Want to Do Before I Die

By: Gini Dietrich | July 24, 2012 | 

Last week, Jayme Soulati wrote a blog post called, “20 Things to Do Before I Die.”

It was an off-the-cuff blog post; not something she’d been thinking about for years, nor her “final” bucket list.

In it she described things she can control (write a book on how to buy colored stones) and things she can’t control (never say goodbye to my parents).

I learned things about her I didn’t know (she likes rocks), but most importantly, she asked the meme be passed along from blogger to blogger.

Because yesterday’s blog post was so intense, I thought we’d have a little fun today.

So here we go. I ran out of time, so here are the 10 things I want to do before I die.

  1. Ride the Tour de France route. Maybe not all 2,200 miles, but a good portion of it, particularly through the Alps. And I’m talking on my bike. Not in a car.
  2. Grow – and sell – a business. Sure, I could sell Arment Dietrich today if I really wanted to, but it wouldn’t allow me the flexibility to retire if I wanted to. So I guess the real goal is to sell a business that affords me that luxury.
  3. Adopt some kids in need. Mr. D always jokes he wants a built-in basketball team. I don’t want that many kids (I’m the oldest of six; I’ve experienced it already), but I would love to adopt siblings who would otherwise be split up.
  4. Make enough money to provide scholarships. Mostly for our 14 nieces and nephews. And, if there is money left over after that, provide it to under-privileged kids.
  5. Write Spin Sucks, the book. It won’t surprise any of you on this one. This is likely the next book. I am looking at 2014 to get it done. I need a break after this year first.
  6. Ride (and drink) through Italy. Again, on my bike. I’d love to ride from Italian winery to winery, sipping and tasting.
  7. Take cooking classes from a renowned chef. I love to cook and it’s my stress release when it’s too darn cold in Chicago to ride outside. How cool would it be to take lessons from an Italian or French chef?
  8. Write a novel. You would think this blog affords me the flexibility to write business books. And it does. But I’ve also began crafting my fiction, based on some of the bigger and loftier things we discuss in the comments about the change we’d like to see in the world.
  9. Support my mom. Not just when she gets old and can’t take care of herself, but even just provide her a little spending cash to go to the scrapbook store or fabric store or kitchen store. That way she could retire for good.
  10. Take one big vacation every year. I have this really bad habit of not taking time off. The last time I had a real vacation was when Mr. D and I went to Europe to celebrate our five year anniversary…four and a half years ago. That’s stopping this year. I don’t know where we’ll go this year, but somewhere warm after it gets cold in Chicago.

What about you? Care to comment below or blog about the 20 (or 10) things you want to do before you die?

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.


When I think about things I want to do before I die, I usually think of places. I went on a few holidays when I was a child, however I would love to have the opportunity to actually visit these places and more now that I'm older, and can appreciate them without doing all the touristy things.I've already conquered Ireland (not that I remember a hell of a lot...)But also on my list ...- New York- India

- New Zealand

- Austraila

- South Africa

- Canada

- Some sort of tropical island, that I don't know exists yet!


Hi, Gini, seamlessly continuing:  now that #6 and 7 are taken care off, you can add some more ...


What a lovely list, I particularly like #3, 4 and 9, considering the needs and wellbeing of others. And your #10 could be combined with 6 and 7, what an inspiration and battery charger this vacation would be!


And how could I have missed out on the Scotch tour of @DebraCaplick , ok, make it 13 on my list.


I would love to see @M_Koehler sitting in your fridge, make sure he does not squash your cheese!


Thank you so much, you brighten a grey morning here in Basel, Switzerland! Sunshine for you! 

Latest blog post: 12 Things I Want To Do


@karlsprague I get to see you next week!


Sounds like you need that holiday (as I sit on holiday in uk).... A touring/eating trip of France/Italy to boot... Just had friends "ride" the tour (some of it) as they watched... And loved it.


I never knew you wanted to adopt, Gini! I have the same idea -- if (and that's an IF) I ever feel ready for kids, I would love to adopt a sibling pair. I've browsed adoption websites from time to time and it is SO heartbreaking to see posts like "Tom and Jane would love to find a home together as they are very attached, but could be separated if no placement together is found." I had the opportunity to visit a First Nations tribe where adoption is very common and kids tend to call all males their father's age in their family "dad" and all females their mother's approximate age "mom," and just go back and forth through their upbringing between their many dads and moms, which works beautifully--the whole village really does raise the child. I've been in love with the whole concept of adoption since. (Also, pregnancy is terrifying.)


How cool - we share number 3! And here's 5 more to put in print. 1) If I happen to outlive my wife, I'm going to the middle east. I want to meet with as many radical Islamic leaders and citizens to better understand were they're coming from. My goal would be to craft a covenant toward the ever-elusive world peace thingy... Or die trying. 2) Be a Senator - Tony Bennett for Senate, 2020 baby hear we come! 3.) Build/design/be responsible for creating a dam in Michigan 4) start a research institute specializing in neuroscience, nanotechnology, and renewable energy 5) have something name after me, like a library or stadium


I'm a volunteer Guardian ad Litem; I currently have 5 boys, five and under in foster care who would LOVE to become Cubs fans. I'm sending them up.............:). Big kids too, if not basketball, certainly football..............


I just want to be like you when I grow up; that's all I need. 


I posted this on Jayme Soulati's blog, but will share here too.  My list...


1)  Learn French so I can chat with one of my best friends in her language and not just have her always speak in the only language I know

2)  Go see the four tennis grand slams in one year

3)  Play a tennis tournament on grass, clay and hard courts in one year

4)  Go to Tour de France and stay for every stage

5)  Visit my good friend in Santiago, Chile and tour the entire country

6)  Visit my good friend in the UK/France

7)  Create a foundation for kids in poverty to teach them tennis and give them opportunities

8)  Live on an island

9)  Live in a foreign country for a year or two

10) Drive a ferrari (really fast)


I hate these lists, but here are a few:

1) See a baseball game in every MLB park

2) write a book

3) pivot my business to solely working with non-profits

4) retire somewhere, preferably non-US to work with an organization that fights poverty or human trafficking

5) See all my kids marry great spouses

6) Write a semi-fictionalized account of my life

7) Travel: Europe, Australia, out west, Alaska

8) Get 50,000 followers on Twitter for just $5!!!!

9) Meet Gini (and all the other cool folks I've met here and elsewhere online)

10) Watch you and Hessie do weed


1) Skydive from outer space 2) scuba dive the Great Barrier Reef 3) write a book for dads and daughters 4) take 30 day cruise with several stops in the Mediterranean 5) take a 30 day cruise with several stops in the Pacific 

Sean McGinnis
Sean McGinnis

1. Earn a black belt in a martial art.

2. Get a private pilot license.

3. Jump out of an airplane.

4. Play Augusta, Pebble beach and a handful of the classic old courses in England, Scotland & Ireland.

5. Build and sell a business.

6. Vacation in Australia.

7. Be proud of my three sons, each for different reasons.

8. Hire an architect to design and build my own personal dream house.

9. Life a life so rich that when I die the funeral is packed with friends, colleagues and proteges who come to say goodbye.

10. Post a guest post on Spin Sucks.

Latest blog post: We Need Your Help!


Love your list...I don't know if I could get mine down to 20. #10 would be on my list for sure. I made a list of all the places I wanted to travel and my husband told me I should get a job as a travel writer. Who knows, maybe I'm the next Rick Steves?!?! I did the sipping and tasting part of your #6 and it was amazing! It's a must :)


@ginidietrich I look forward to wit, wisdom... and dinner!


 @KenMueller Ken - for #6, which I think is awesome and can only imagine what the "made up" version includes, who gets to play you in the movie version?

ginidietrich moderator

 @Sean McGinnis LOL on #10. You know you are ALWAYS welcome! I think your #9 is already there. A gazillion people would be there (and so would Gumby) to laugh at the funny memories we have of you.

ginidietrich moderator

 @yvettepistorio Hey now! Be careful what you wish for...let's at least wait a couple of years on that travel writer gig. :)


 @ginidietrich The UK has gone cyclo crazy - Bradley Wiggins, Golds galore at the Olympics....  Book your spot for next year Tour!!


@ginidietrich A.) she doesn't want to go B.) I don't want to put her in harms way. I'm not sure Hezbollah, Hamas, or Al Quaida are the safest group to hang around :)


 @Mr.D Well, you could try out for the part, but you'd have to do better than an egg for your publicity shot. And you might need more practice dealing with HS and college age kids. How are you at dealing with whiny females who stomp their feet when they don't get their way? Oh...wait....


 @ginidietrich Yes!! That sounds perfect!! Oh and guess what...I'm getting a puppy!! Maybe JB and him can be BFF?!


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