Gini Dietrich

Apologies in a Crisis and Other Lessons from Apple

By: Gini Dietrich | October 1, 2012 | 
93
Tweet Share Share +1 Pin EmailShares 209On Saturday morning, Mr. D and I made our way to Michigan Avenue to visit the flagship Apple store. I would have preferred the less touristy store in Lincoln Park, but we were there to get his new iPhone 5 and it was where they sent us (in other words, we had no choice). Because he’s never upgraded his phone [&hellip... Read More
Gini Dietrich

The Three Things Edition 1

By: Gini Dietrich | September 30, 2012 | 
37
Tweet Share Share +1 Pin EmailShares 115One of my very favorite blog posts of the week is Six Links Worthy of Your Attention that Mitch Joel does with  Hugh McGuire and Alistair Croll every week. It typically has links I wouldn’t otherwise read because they’re outside my scope of work and personal passions. But I learn something every week and I appreciate the work these guys [&hellip... Read More
Gini Dietrich

Gin and Topics: A New MySpace and a Toy Train in Space

By: Gini Dietrich | September 28, 2012 | 
41
Tweet Share Share +1 Pin EmailShares 108I am so excited! After 25 weeks (yes, more than six months) of back-to-back travel, I am home for 24 glorious days! If any of you want me to travel, pack, or drive anywhere in the next 24 days, the answer will categorically be no. Ken Mueller asked me what I’m going to do with all that extra time. As [&hellip... Read More
Guest

Dreamforce: A Must Attend Event for Marketers and PR Professionals

By: Guest | September 27, 2012 | 
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Tweet Share Share +1 Pin EmailShares 11Today’s guest post is by Katherine Krieger I am an unabashed podcast geek. I produce a podcast and listen to about 16 others each week. As a marketer, my most treasured listening pleasures are Mitch Joel’s Six Pixels of Separation and Christopher S. Penn (and John Wall’s) Marketing Over Coffee. So when I was invited to Dreamforce and realized I would [&hellip... Read More
Gini Dietrich

If This, Then That (IFTTT) Lets You Automate the Internet

By: Gini Dietrich | September 27, 2012 | 
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Tweet Share Share +1 Pin EmailShares 246Alright. We’re going to let our nerds flag fly today. Yesterday, when I wrote about IFTTT and how Twitter is locking them out of their API, lots of you said, “What the heck is this tool?” I was super excited to hear this because I thought I was behind the eight ball on it and couldn’t talk about it. But you did [&hellip... Read More
Yvette Pistorio

Spin Flicks: Six Great PR Movies

By: Yvette Pistorio | September 26, 2012 | 
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Tweet Share Share +1 Pin EmailShares 126Today’s guest post is written by Yvette Pistorio. A few weeks ago, I asked the Arment Dietrich Facebook community about their favorite PR movie. As is typical, there were some really great answers and some smart aleck answers. So I removed the ones that didn’t really count and looked at what was left. It turns out, there were many good ones. So [&hellip... Read More
Gini Dietrich

As Twitter Locks Out Developers, a New Site Welcomes Them

By: Gini Dietrich | September 26, 2012 | 
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Tweet Share Share +1 Pin EmailShares 273It won’t come to a surprise to many of you that I love Twitter. It was the first social network I used to really engage and connect with people and it’ll always be my first love. In the early days, I created a group of friends who we still refer to ourselves as the posse. These are people who refer business [&hellip... Read More
Guest

Get More Shares on Your Content with these Five Tips

By: Guest | September 25, 2012 | 
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Tweet Share Share +1 Pin EmailShares 261Today’s guest post is by Ginny Soskey If you’re feeling disappointed that people aren’t sharing your content, you’re not alone. You spend hours crafting content you think readers will love and then…crickets. There’s good reason to want to fix that. Shareaholic’s data, based on 200,000 websites reaching 300 million people each month, shows that last month 32 percent of the [&hellip... Read More
Guest

Social Media Has Created Two Types of Users

By: Guest | September 24, 2012 | 
65
Tweet Share Share +1 Pin EmailShares 310Today’s guest post is by Tyler Orchard Some of you were probably driven to this post by a cleverly crafted tweet from the brilliant Gini Dietrich. Others will simply retweet that original post because it’s coming from a credible source. Some may retweet or share this post simply because it’s on Spin Sucks – regardless of what the post is even [&hellip... Read More
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