Gini Dietrich

#FollowFriday: Steve Farnsworth

By: Gini Dietrich | November 18, 2011 | 
20

Everyone who already knows Steve Farnsworth, raise your hands!

No? Not everyone? Are you sure? I think everyone knows Steve.

Maybe if I refer to him by his Twitter name: Steveology. Now?

I met Steve on Twitter a couple of years ago, became a regular reader of his blog, and then met him in person at the Vocus conference in May.

When we met, it was as if two bosom buddies were getting together after not seeing one another for 10 years.

He is a freaking riot! And he’s hyper-intelligent to boot.

He owns a business called Jolt Social Media, where he works with companies to build their content strategies and then use social media to promote and build communities. Because of that kind of work, we asked him to do a webinar for us, as a follow-up to Marcus Sheridan‘s inbound marketing and using content for sales webinars.

It was really well attended because, well,  he’s a freaking riot and hyper-intelligent to boot. People like to listen to what he has to say.

He is the video king. He takes video of people everywhere he goes. In fact, the video he did of me caught me in all sorts of bloopers, which he was more than happy to share. But, because he carries that darn video camera around, he gave me the excellent idea of doing the same when I speak. Video is a great way to get testimonials and emulating the way he does his is a good way to start.

He and I have lots in common: We both like to eat, we both love wine (and he’s more than happy to rub it in that he can go to Napa anytime he likes because he lives an hour away), we’re both February babies, and both of our significant others are named Kelly. His Kelly is a girl and mine is a boy, though. Other than that slight difference, two peas in a pod.

So check out my friend Steve on his blog, on Twitter, and on Google+. YWRI.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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20 Comments on "#FollowFriday: Steve Farnsworth"

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KenMueller
4 years 5 months ago

Hi, Steve! Following you now. Thanks, Gini!

ginidietrich
ginidietrich
4 years 5 months ago

@KenMueller Hi Ken! Just watching that video you posted on my timeline!

KenMueller
4 years 5 months ago

@ginidietrich Great video of a mother’s true love!

belllindsay
belllindsay
4 years 5 months ago

Great to meet you Steve, thanks Gini. I was going to post something really inappropriate like “Gini said *bosom*!!!” but after checking out Steve’s profile I decided against it.

ginidietrich
ginidietrich
4 years 5 months ago

@belllindsay LOL!! And yet you still did. You crack me up.

arodriguez3310
arodriguez3310
4 years 5 months ago

@ginidietrich Thanks for the #FF recommendation. Following Steve now.

ginidietrich
ginidietrich
4 years 5 months ago

@arodriguez3310 You’re very welcome!

jeanniecw
4 years 5 months ago

Nice recommendation! I have followed Steve but I hadn’t really checked out his site. Glad I did – I’m totally loving his “Thank You” section. :)

ginidietrich
ginidietrich
4 years 5 months ago

@jeanniecw He’s our kind of peeps. Very irreverent. I mean, not that we’re like that at all.

jeanniecw
4 years 5 months ago

@ginidietrich Who is? Us? No, no, we take everything at face value and speak of serious things.

ginidietrich
ginidietrich
4 years 5 months ago

@jeanniecw Exactly!

Steveology
Steveology
4 years 5 months ago

Thanks for not running those “unfortunate” photos of me and that potted plant after our last night of drinking, and instead writing this “factual” account of me. As promised, I have transferred the funds to your offshore acct…. (Thank you buddy)

ginidietrich
ginidietrich
4 years 5 months ago

@Steveology Hey we made a deal. What happens in Baltimore stays in Baltimore.

hackmanj
4 years 5 months ago

How timely! I’ve been connected to Steve on Twitter for quite some time. We only recently made a more direct connection in conjunction with your own lisagerber . Steve, Lisa and Lou Hoffman will be joining me for a panel discussion on content marketing next week. Woot. Happy to see Steve here on Spinsucks. I promise I will not brag about being closer to Napa than Steve is. 😉

ginidietrich
ginidietrich
4 years 5 months ago

@hackmanj Oh that’s right! Lisa told me you were doing that.

As for your last sentence? Mean.

belllindsay
belllindsay
4 years 5 months ago

@hackmanjlisagerber Where’s the incredible panel happening…? Can I get there? Would love to attend! :)

Lisa Gerber
4 years 5 months ago

@belllindsay @hackmanj why yes, you can attend! It’s Wednesday and it’s here: http://www.blogtalkradio.com/joehackman/2011/11/23/content-marketing-panel

belllindsay
belllindsay
4 years 5 months ago

@Lisa Gerber@hackmanj Perfect! I have my ‘reminders’ all set up! Look forward to it! :)

ginidietrich
ginidietrich
4 years 5 months ago

@PaulRobertsPAR Yeah!

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[…] off inspired by the following recurring blog features from PR33 repeat offenders. Gini Dietrich’s Follow Friday, Frank Strong’s PR Bloggers You Haven’t Met, but Should and Krista Paplau’s A Little […]

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