Gini Dietrich

#FollowFriday: Tom Webster

By: Gini Dietrich | November 9, 2012 | 

Earlier this year, I spoke at Social Slam in Knoxville and, for the very first time, heard Tom Webster (of Edison Research fame) speak.

About halfway through his presentation, the laptop on the stage stopped working, which meant his presentation was gone. He continued to speak while firing up his own laptop and connecting it to the big screen so we could see the stats and graphics he was referring to as he spoke.

That is the definition of a consumate professional. Even if he was flustered internally, you never would have guessed it by the way he just rolled with the punches.

And roll he did. He cracked jokes and completely mesmerized the audience of 600 people while he worked on connecting cables and cords and testing the connections.

If you’ve never heard him speak, I highly recommend it.

And, in fact, you’ll have an opportunity next week when he presents research and insights gleaned from The Social Habit for the November Spin Sucks Pro webinar.

The Social Habit isn’t a data dump. It’s how your business makes sense of the social web, guided by some of the industry’s top consultants, including Jay Baer, Jason Falls, Mark Schaefer, and, of course, Tom.

On a personal note, Tom quietly married Tamsen McMahon (now Webster) a couple of months ago to create the most envious social media match on the web!

If you don’t know Tom, I highly recommend you check him out. You can find him on Brand Savant, Twitter, Google+, LinkedIn, an awesome podcast with Shel Holtz and Neville Hobson, and, of course, during next week’s webinar.

If you do know Tom, you can contribute in the comments how much he rocks. I know Jason Konopinski, who I think may have a crush on the man, will be happy to tell you all of the awesome things about him.

It’s hard not to immediately like him, if only for that crooked grin of his!

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. Join the Spin Sucks   community!

  • belllindsay

    Man crush!!! HAHA! @jasonkonopinski Tom is a great guy who always makes me laugh – his tweets when he’s in the midst of his (seemingly) non-stop travel schedule are classics! How he ever found the time to court and woo the stunningly gorgeous Tamsen is beyond me! But clearly, ‘he’s still got it’. Welcome to the Spin Sucks Follow Friday groups of nutters *koff* I mean incredible people @tomwebster  🙂

    • @belllindsay  Um, the crazies is the appropriate term.

      • belllindsay

        @ginidietrich That wasn’t in the handbook, Gini.

        • @belllindsay I AM TELLING YOU NOW! Jeez. Keep up.

        • @ginidietrich this @belllindsay is a whippersnapper! She’s got spunk, overstepping her bounds and all

        • belllindsay

          @TonyBennett  @ginidietrich  @belllindsay *looks around innocently*

        • @belllindsay  @TonyBennett  @ginidietrich Innocent schminoccent. Ain’t no such thing with you. 😉

        • belllindsay

          @jasonkonopinski  @TonyBennett  @ginidietrich HA! You do know me well, my friend!

        • webby2001

          @belllindsay  @jasonkonopinski  @TonyBennett  @ginidietrich You’ve got moxie, Lindsay. I like the cut of your jib.

        • belllindsay

          @webby2001  @jasonkonopinski  @TonyBennett  @ginidietrich And that, sir, is a wonderful compliment. Thank you. 🙂

  • I totally do. No shame. @webby2001 @tamadear @belllindsay

    • webby2001

      @jasonkonopinski  @tamadear  @belllindsay And yet your love must remain unrequited, my friend. I’m taken.

      • @webby2001 Well,   @tamadear  is way cuter.  Wise choice. 🙂

  • You’ve forgotten my personal favorite : Tom Reads His Spam

    • @jasonkonopinski Ug, yes! That one is totally classic!

    • @jasonkonopinski Oh, yes. Someone introduced me to that treasure trove. It either was  mschechter or you.

      • @Erin F.  @jasonkonopinski  mschechter OMG. How did I not know about that?! That’s the funniest thing ever! Just listened to one and about choked on my coffee!

        • @lauraclick  @Erin F.  mschechter @katskrieger I’ve often said that the only reason I check my spam is so I have submissions for Tom. 🙂

    • @jasonkonopinski OMG this is so funny!

    • webby2001

      @jasonkonopinski Just posted a new one today! Took October off for the elections 🙂

      • @webby2001  @jasonkonopinski Unshackled shipping…bwah hah hah! Could I submit ridiculous online dating proposals for you to read as well?

  • GREAT pick. I met Tom two years ago at Social Slam and heard him speak this past year also. Super-duper smart, fantastic speaker and wickedly funny! 
    We should also call this a lovely little award for surviving election week. I can only imagine what the past week has been like at Edison. Whew!

    • webby2001

      @lauraclick So kind, Laura–really enjoyed meeting you at both Soclal Slam events–that’s a conference that’s on my permanent calendar.

      • @webby2001 Glad to hear that – it’s on mine too. I’ll see you a again next year! 🙂

  • I’m glad you showcased Tom here… He’s one guy I’ve always swooned over from a distance. Now I have an excuse to stalk him. Nice to officially unofficially meet you Tom!

    • webby2001

      @TonyBennett And nice to meet you! Very kind.

  • webby2001

    All y’all need to raise your standards.

  • Nice to meet you Tom! Not to be creepy (see what I did there, @belllindsay ?) but I have also been watching you from afar…congratulations on your recent marriage and, obviously, your follow Friday!

    • belllindsay

      @RebeccaTodd @tomwebster ‘s wife is the BOMB!! Beautiful, smart, stylin’, the list could go on!

      • @belllindsay @tomwebster Yeah I creeped her, too…Makes me want to cut all my hair off.  Ooo is she a pinner?

        • AnneReuss

          @RebeccaTodd  @belllindsay I’m creeping on her too! She looks mad cool! Oh, yeah you too @webby2001 …..;-)

      • webby2001

        @belllindsay  @RebeccaTodd I am a very big fan of my wife. She makes me smarter.

        • magriebler

          @webby2001  @belllindsay  @RebeccaTodd I’m a big fan of men who are big fans of their wives.

        • tamadear

          @webby2001  @belllindsay  @RebeccaTodd <blush>

  • I’ve been reading your blog for a while Tom, so nice to meet you! Looking forward to the webinar next week 🙂

    • webby2001

      @yvettepistorio Very kind–I hope I do a good job!

  • Hi Tom! Glad to be introduced via Gini. Yay for finding your love! Congratulations on your marriage. She’s beautiful and clearly you are both very smart and interesting. Marriage is fun and crazy.
    Happy to follow you!

    • webby2001

      @kateupdates Thank you–our marriage is fun and crazy and smart and interesting. 🙂

  • magriebler

    Hi Tom! Congratulations to you on your nuptials; best wishes to the bride. (I think I got that straight. Where’s Miss Manners when you need her?)
    I always bow before people who know their way around data and connecting cables.

    • webby2001

      @magriebler Miss Manners is in the john right now, can I take a message?

      • magriebler

        @webby2001 I believe the proper term is “can.” Tsk, tsk.

  • AnneReuss

    I believe Gini. I bet you ooze awesromeness from each pore of your body. Enjoy the ride!!

    • webby2001

      @AnneReuss That’s just sweat, from when my creaky laptop breaks down.

    • @AnneReuss That’s the gin.

  • Nice to meet you Tom.

  • rdopping

    Hey Tom, keeping your cool is cool. Hope you enjoy the #FF ride.

  • Tom, nice to meet you. Do you always keep your cool, or just with faulty technology in front of 600 people?  Looking forward to The Social Habit.

  • OK – I’m going nowhere near that crooked grin assessment – but Tom did a phenomenal job at Social Slam even as he was having technical difficulties. Of course, he wasn’t able to start his presentation with “I’m not Bones”, so hard to say who had the better presence 😉

    • @dbvickery HAHAHAHAAH! I get that SO MUCH I just have to make fun of it.

      • @ginidietrich We were watching Bones on Netflix last night – I told my Vickery girls I was having anti-Bones on Hecklers’ Hangout next week. Do not be surprised if you get some hecklers storming into my office to draw their own conclusions during the hangout.

        • @dbvickery  I told you I wanted some craziness so I would love it if they do!

  • I especially love when Tom reads his spam. That baritone voice can really make spam sound intriguing; and hilarious.

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