Gini Dietrich

The Three Things, Edition 33

By: Gini Dietrich | May 19, 2013 | 

The Three ThingsWelcome to 33rd edition of The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter (HonoraA Better Mess), Howie Goldfarb (Blue Star Strategic Marketing), and me!

For those of you new to this series, The Three Things arrives in your inbox on Sunday mornings (unless you don’t suscribe, but that can easily be fixed if you hurry over and enter your email address or add to your RSS feed) so you have some extra time to spend perusing the obscure content we’ve curated for you (and one another) before your week begins and deadlines, meetings, and work takes over.

This week we have thoughts on goofing off, Facebook, and company profits.


Michael on Goofing Off. I’m sure a few of you caught Benedict Cumberbatch in Star Trek. If you’re one of the lucky, you’ve also seen his work in the BBC version of Sherlock. The series is well-written, well-acted and well… a treat. I was fortunate enough to catch an early screening of Star Trek last week (lots of fun, especially if you aren’t looking to be overly critical) and watching Cumberbatch in action encouraged me to give Sherlock a second viewing. This cut significantly into my weekly reading and nothing came close to being as enjoyable as all revisiting all six episodes in the series. If you’re yet to catch Sherlock, it’s well worth your time. All six episodes are essentially one and a half hour feature length movies. If you’ve been working like crazy, give yourself a break and give this series a go. You won’t regret it.

Facebook IPO Winners and Losers

Howie on Facebook. First off let me be clear. I told everyone who could hear me to short the Facebook IPO…for more than a year before it went public. Here is a nice rundown of the winners and losers. What I do find interesting is how rare it is for a woman to make headlines and big dollars in big business without major ethical flaws. Sheryl Sandberg included. But quick note: Aside from the telecommuting PR flap, Yahoo! just surpassed Facebook in U.S. unique monthly visitors to take the number two spot. Go Marissa!

Amazon is Not Profitable Yet Stock Jumps 10 Percent

Gini on Profits. I was at dinner with Randy Hall (leadership coach extraordinaire) last week and he told me about an NPR story he heard about Amazon. Did you know they’re not profitable? More than $20 billion in sales and they don’t make any money. Zero. Zilch. Nada. I didn’t know this so I did some research. This TechCrunch article explains how they deal with less than two percent margins (holy cow) yet people continue to buy their stock. It’s a really interesting look in how Wall Street doesn’t always reward profitable companies.

Now it’s your turn. Is there a podcast, video, book, or article you think we need to see?

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. Join the Spin Sucks   community!

  • Oh boy these are three meaty topics. Gotta admit I’m not much of a Sherlock fan. Interesting info about Amazon and Facebook. The best thing I have read this week (and it probably goes for this MONTH) is the audiobook: Before I Say Goodbye — it was written by a writer who has ALS and was done almost completely on her iPhone. It’s not maudlin, but it is humorous and poignant and ……. tell people to read it, for perspective and a reminder of where and how to find joy in life.

    • biggreenpen I love that you always have something to share with us here. Thank you!

  • I wonder if that is the same Sherlock my daughter tried to get me to watch on Netflix? I saw it was pretty highly rated.
    As for buying stock on speculation…ARGH! Based upon a recent post I just read about “Billionaires Dumping Stock”, I’m not excited about our stock market again. Wasn’t one “lost decade” enough, or are the general masses just too flat-out stupid as they continue to go for the long-ball versus be disciplined??

    • dbvickery I really don’t get it. I try hard to understand it, but it makes no sense to me. If I ran my business that way, no one would get paid….least of all me.