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Arment Dietrich

To Do List Contest: Making Time for Social Media

By: Arment Dietrich | April 13, 2011 | 
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As you know, our webinar next week helps you understand what to do next with social media through building an online community.

You’ve spent time building a blog, you have a Facebook page, you’re on LinkedIn and Twitter, but so what?  You did what you were supposed to do, right?  You got your business online.

The main reason these social media tactics have not resulted in anything is because there is not a clear day-to-day strategy pulling them all together and that’s because we all have too much to do on our to do lists and not enough time to do it!

My guess is that building these tools and maintaining them took up the amount of time you allotted to spend on social media.  I’m not here to tell you that social media results take time and should be paid attention to just as much as anything else, because you already know that.

We also know how social media is changing the way we do business, but a recent article in the New York Times discusses how social media is what drives engagement, but maybe not results.  Is engagement enough?

The answer for most B2B companies is yes!  With engagement comes recognition and thought leadership, followed by trust and loyalty.  But it’s the engagement part that takes time.

So, I’m here to help you realize that craving out time in your day/week/month to make space and room for social media is more realistic than you may think.  I challenge each of you to get creative and show me how you would like to get your to do list done.  We’re collecting photos, videos, and stories of how people are turning their “to do lists” into “to done lists.” To be entered in the contest, post your submission on your personal or business page and tag the Arment Dietrich Facebook page.

Here are some of our ways we would like to get our to do lists done:

Maybe for you it’s pulling an all-nighter and finishing off a case of 5-hour Energy shots, or maybe you’ll just burn your list and go with the motto, “out of sight, out of mind” like I would like to do.  Either way, share your ideas with us.  There are no wrong ways to engage here, but there will be a winner.  We’ll narrow it down to three on Monday then YOU get to vote on the grand prize winner!

What does the winner get?  Well you mean, besides a feeling of accomplishment, a spark of creativity in their week, and social media engagement 101?  A free seat in our webinar, of course.

15 comments
aflyonthewall
aflyonthewall

Being a Virgo - my To-Do list rarely gets completed - I take on way too much! BUT - I sit down on Sunday night and write a content calendar for the 6 blogs, 20 Facebook pages and 6 Twitter feeds I am responsible for. Then I write down all the other things I need to accomplish at the end of each days "content" - I do what I can and what doesn't get done rolls over to the next day...yeah I pretty much #FAIL at this ;-p

jonbuscall
jonbuscall

Hej Gini, How come you got a picture of my desk ? You just missed the basset hounds under it.

bdorman264
bdorman264

Oh yeah, you wait 'til I pay and let me drop some lame ass comment and then turn this thing into a contest. If you see some egg pop up w/ the best photo ever and a name that kind of looks like mine; well, it's not me...................'cause I'm a winner....................:)

bdorman264
bdorman264

Every Friday at 5:00 pm I take every piece of paper on my desk and throw it in the garbage. I go to my computer and not only delete ALL my e-mails but permanently delete as well.

Every Monday I walk in refreshed, clean desk, new attitude and absolutely nothing on my 'to do' list.........the only thing I crave is that second donut someone left in the box............

JanetFouts
JanetFouts

I'm not entirely sure that "craving out time in your day/week/month to make space and room for social media" is really a typo! I crave more time to deal with my own social media presence as well as that of my clients, but since it's not gonna happen it just means I need to be more organized...

I do that with Evernote and Read it Later, turning off Twitter at least once in a while and scheduling when I check email and spend time reading blogs.

Once you start engaging the real challenge begins, engaging AND doing business.

bdorman264
bdorman264

@EricaAllison And actually it was a take off of a true story I heard. One of the insurance companies we represent had a policy that your desk had to be clean of all work before you could leave for the weekend. On the company side the work is very transactional so there is always a lot of paper. One of our underwriters used to take all the paper, stick in in an envelope and mail it to herself. Clean desk on Monday until she opened her mail......:)