Daniel Schiller

Media Pitches and Coffee Talk with Michael Smart

By: Daniel Schiller | September 24, 2015 | 
9
Media relations isn't going away, but it is getting increasingly difficult to get your media pitches noticed. Here are few tips to do just that... Read More
Daniel Schiller

The Carter Center Moment vs. the Tinder Jibber Jab

By: Daniel Schiller | September 2, 2015 | 
16
Consider the world changed for the better because of the efforts of the Carter Center. This is a lesson for PR professionals in better communications... Read More
Daniel Schiller

The Epic Legacy Building Opportunity of Go Set A Watchman

By: Daniel Schiller | July 28, 2015 | 
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The newly released book by Harper Lee—Go Set a Watchman—is published with some criticism. Daniel Schiller has why it should have been done differently... Read More
Daniel Schiller

Custom Editorial Means Setting Your Story Free

By: Daniel Schiller | June 2, 2015 | 
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It's great that you create custom editorial, and even that you have some readers. But to gain real market consciousness, you must set it free. ... Read More
Daniel Schiller

Craft a Better Apology

By: Daniel Schiller | April 27, 2015 | 
49
It's not easy to apologize. We like to say, "I'm sorry, but..." which isn't an apology. Daniel Schiller explores the apology and how to make things right... Read More