Gini Dietrich

A Blog Post About Nothing

By: Gini Dietrich | June 1, 2011 | 

I’m looking at a blank screen this morning, wondering what I’m going to write about today. It’s 6:06 am and inspiration hasn’t hit yet. This is unusual.

You see, what I really want to write about, what I really want to get out of my system, is how embarrassed I am at the uproar caused by Danny Brown and me having to change the title of our BlogWorld session. The uproar that continued well after the conference ended.

But I am over the conference. I don’t want to talk about it anymore, no matter how insane it’s making me not to put it in writing (or maybe I’ll write it and it’ll just sit in my drafts folder forever). It’s one of those things I just need to put behind me.

I could write about the Twitter follow button that is now available, but that’s not very engaging. Sure, it’s newsworthy and you should definitely go check it out. But it won’t make you say, “Oh! I want to leave a comment right this second.”

I could write about how hard it is to launch an ecommerce site (cough, Spin Sucks Pro, cough). Harder than even I expected. But that’s so consuming my time right now that I want an escape.

I could write about PR and ethics in the battle to obtain data from location-based users. But I’m just not feeling it today.

Nothing has inspired me today; none of the usual suspects. I’ve checked out my favorite, Harvard Business Review. I’ve read my top 10 favorite bloggers. I’ve thumbed through a few of the galley copy books I have sitting here on my desk.

I guess I’ll write about nothing. Because inspiration still hasn’t hit. I think I’ll go ride my bike.

While I’m gone, perhaps you can help. Where do you go for inspiration? What would you like to see covered here in the coming days and weeks? How lame is this blog post (very)??

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. Join the Spin Sucks   community!

  • BestRoofer

    Some days are like that. Hope you have a good bike ride.

  • davenicoll

    I can’t help but feel this blog entry plays right into the hands of this article:

    I’m a spinsucks fan, and like others, I come here for you comments and insight – not to hear about a bad day. Sorry, I know that’s harsh, but it’s true.

  • You should have just wrote “Hello I’m Johnny Cash”

  • JayDolan

    I just call my parents and ask what they think of Facebook. Works like a charm every time.

  • ginidietrich

    @JayDolan LOL! THAT is a great idea! LOL

  • ginidietrich

    @justinthesouth OMG! I totally did that in NYC. Of course, it was at the end of our session and there were only five or six of us in the room. But I did it.

  • ginidietrich

    @davenicoll It’s not harsh and I’m not having a bad day. Just no inspiration. And I linked to that article above. I’m sorry there isn’t anything for you today. You wanna go for a bike ride with me?

  • ginidietrich

    @BestRoofer And I’m off! Thanks!

  • bdorman264

    Can’t think brain dumb, inspiration won’t come……………:(

    Ride your bike down to the beach, we have an extra room; wanna get away?

    I’m part of a Tampa Bay Region leadership group and we are meeting at the Trop (where the Tampa Bay Rays play) at 11:00 today for photo op (look at the size of that guy’s head…..) and then meeting w/ their management to discuss their strategic plan and the economic impact they have on the region. Oh yeah, we’ll watch them play the Rangers at 1:00 pm as well. It might not be quite like the 7th inning stretch at Wrigley but I’m pumped.

    I’m certainly over Blogworld and I didn’t even go……….:)

    Have a great day (yes, I’m looking over the Gulf as I type this).

  • davenicoll

    @ginidietrich If I was in Chicago, I’d love to. Next time you’re in England..? 🙂

  • @ginidietrich Wish I recorded it @justinthesouth

  • CONGRATS on kicking danny brown butt. Brogan must be starting to worry now.

    I loved this post, it shows us you are human Gini. One of us 🙂

    Not a cyborg blogging machine. This reminds me of the talk we had with thesaleslion in NY about blogging and how sometimes it’s just meh, don’t feel it.

    You asked about topics, well you talked abt how it sucks to dvp an ecommerce site but never abt what worked 🙂

  • ginidietrich

    @davenicoll For sure! I’ll bring my bike.

  • ladylaff

    Hi @ginidietrich, and there I was thinking that there was going to be a Seinfeld reference in your blog post! (Am I showing my age?) Look, you don’t need to perform for your audience every damn day of the year. Most of us aren’t even paying you for the privilege of your wisdom. When I need inspiration, I back the hell away from the computer. I usually find it when I’m out exerting myself in nature, either sailing, skiing or traipsing around Kew Gardens. I’ve said it before: take a holiday. Let go of the douchebag blogging conference and all the other burdensome ‘loose ends’ (DOUCHEBAGGAGE?). At least do something fun or different today that will put things into perspective. 🙂

  • ginidietrich

    @johnfalchetto Thank you!!!! I’m very excited! Of course, dannybrown will send out his blogging bots and he’ll beat me again tomorrow. So I’ll revel in it today. As for the ecommerce site…nothing has worked yet. So as soon as I have real lessons to share (and a site that works), I’ll write about it!

  • ginidietrich

    @bdorman264 You’re still on the Gulf side?! I’m so jealous. I’m headed out to ride my bike along our lakefront…where we have beaches. Not quite the same, but it’ll have to do until I can visit you.

  • ginidietrich

    @ladylaff LOL! I wish I’d thought to put Seinfeld in here, but that didn’t come until after I hit publish. Bummer. Douchebaggage? AHAHAHAHAHAHAHHA!!! LOL!!

  • Ok guys before I’m going to say something super silly (even if it’s the best place fort :D) I think instead of looking for some inspiration, you can focus on the core of the matter : what are we on Earth for… 😀 Ok this is a dumb question… I go out for my next meeting.Cross fingers for me, maybe some light will appear.

  • I blog about whatever I happen to be dealing with at the time. I have been not feeling cute lately, so today my blog is about beauty. I get ideas from my life and the lives of my friends.

    I also write for business, and for now, my boss tells me that he must approve all blog ideas. I blog for business about basic social media concepts – taking examples from the news, or things like that. I even wrote a post about business lessons you can learn from SpongeBob!

    Right now, for work I am working on location based marketing for my client, so the Foursquare piece would be of great interest to me. Just saying.

  • @johnfalchetto danny brown thesaleslion Gini is not human :DShe’s so much more xoxo

  • KDillabough

    @ladylaff If this was back in the day when I was judging gymnastics competitions, I’d give you a 10 out of 10 on that comment. Brilliant! And I too was waiting for the Seinfeld reference @ginidietrich Cheers! Kaarina

  • KDillabough

    @johnfalchetto danny brown thesaleslion To err is human, to take a break…divine:-)

  • @Yael Rozencwajg @johnfalchetto danny brown thesaleslion Definitely much more. She’s Lady Ginister.

  • ginidietrich

    @Yael Rozencwajg My mom asked me the other day where fat goes after you lose weight?

  • ginidietrich

    @Sean McGinnis Lady Ginister?!?

  • ginidietrich

    @NancyD68 I’m sorry…you have to get approval on your blog ideas? Does that mean your boss is going to get approval for what he likes on Facebook?

  • patrickreyes

    ginidietrich has nothing to say? Now I’m speechless!

    I love this post and as a blogger, I’ve experienced the same thing. What I enjoy is that although you feel like you’ve written about nothing, you have content here that we all should check out.

    What I am really interested in is your take on APIs and how they can be used to personalize web experiences like Amazon. Would you consider it for Spin Sucks Pro?

    Oh…and I’m fully recovered from my 13 hour train ride home from Chicago. What. A. Trip.

  • @johnfalchetto I wish you had also! That is ok this is just the first of many events that @ginidietrich will be speaking at like this! Good Morning You Two!

  • @ginidietrich that is a different boss. I have three bosses. God help me. I not only need approval for blog topics, but I also have to send a memo with a cover sheet if I need to use the ladies room! 🙂

    This boss even asked me to watch his cat while he was away. It was my pleasure to say “I will be away for the Holiday”

  • @ginidietrich Ok……….(can’t stop laughing) tell her you gain it back a short while after

  • KDillabough

    Gini gini bo binnie banana hana bo bini That’s before your time, I’m sure, but hoping it inspires, haha! Enjoy that bike ride. Cheers! Kaarina

  • Nothing lame here, but while you’re seeking ideas may I suggest the comment notification button that follows the reader’s eye at the bottom of the screen is a tad annoying. Is it a livefyre feature, it seems? Is the point not to read anything but the new comments?

  • @justinthesouth Hi Justin, Yes looking back i wish I recorded a lot more of what I heard and saw in NYC, @ginidietrich

  • I come here for inspiration. Oh well. Actually, funny how interested I was in reading about nothing.

  • adamtoporek

    Existential question: Which is a better measure of blogging success? Beating DB on AdAge or writing a blog post about how uninspired you are and breaking 30 comments in the first hour? 🙂

  • Seriously @ginidietrich when I really need inspiration, I count on my friend Joe He also emails me with interesting finds. I don’t really trust myself to blog (for business) right now (for those of you who don’t know, I’m recovering from surgery), but am storing up some good ideas.

  • adamtoporek

    @Ari Herzog It is a livefyre feature. I think the point is to help you track an ongoing conversation so that you can see what is new and not have to sift through comments you have already read.

  • SteveWoodruff

    { This comment deliberately left blank }

  • AnnieAndreHacks

    Gini, Have you ever watched Seinfeld? He made a show about 3 people who constantly talk about nothing. And people listened, watched, laughed and connected.

    If Seinfeld blogged, he would blog about nothing too. I would read it it just like i’m reading your article now. Why Because, i can relate. Sometimes we just need to vent, to talk, to do whatever. It’s your brain taking a break. It’s the quiet before the storm. Ok, now i’m getting silly. but i know your next show of inspiration is going to be a doozy. 🙂 I’ll still read itt, even if it’s not about nothing. ;P

  • KDillabough

    @adamtoporek SUCH a great comment Adam; you made me smile out loud.

  • I once watched a show about nothing for years on in. Of course, I was a pre-adolescent and constrained by the rules of my society (read: middle school) to follow the show without pause, absorbing its every detail and committing to memory its most obscure quotes and references lest I be ostracized to the purgatory of unpopularity.

    Nearly 1.5 decades have passed, and not much has change. I am still compelled by my community (read: blogoshpere) to be here, to watch, to commit to memory and practice certain principles (and at times catch phrases), and participate in open discussion regarding various topics even if they happen, as this one does, to be about nothing. However, I arrive not by fear of ostracism but by enthusiasm to learn and participate.

    Inspiration? A long pre-sunrise run set to the harmonies of heroic film scores by Hans Zimmer. Without fail, I feel empowered, inspired, and prepared to conquer any challenge that should present itself.

    Here’s to inspiration and empowerment as you travel through this day, Gini. Ciao.

  • HeatherWhaling

    @ginidietrich @NancyD68 Gini, I bet the “blog approaval” thing is more prevalent than one might think. Before launching Geben, I worked for an agency (and a very good one, at that!) that was just starting to get into social media. Not only did the topics of our posts need to be approved, but the post content had to be proofed and approved by the president. Every. Single. Post. The process could be so cumbersome that it sometimes made people shy away from even wanting to contribute …

  • @SteveWoodruff Haha Steve, well played 😉

  • ladylaff

    @KDillabough @ginidietrich Thanks – that’s a relief because no way would I score even close to a 10 in gymnastics LOL!!

  • KenMueller

    a post about nothing, and still everyone on the planet comments. Can you bottle that and ship some over to me?

  • ladylaff

    @ginidietrich You’re gonna have to sample that laugh track for me Gini, I want to HEAR it! LOL!

  • @HeatherWhaling @ginidietrich Absolutely. To say it is a nightmare is like saying Shakespeare was some dude who wrote plays. It becomes so difficult to come up with new ideas knowing that most of them will be shot down.

    God Help Me if there is a typo or anything out of place in those blog posts too. I shudder to think about that…

  • Love you thinking out loud Gini, you’re a joy.

    Hope the ride was a great one. 🙂


  • ed_han

    Gini, you’ve inspired me to create a daily about #nothing.

  • This is way better then nothing.

    OK, here is one: although I was really against commenting systems and the only reason I registered for Livefyre is YOU and YOUR blog, I am getting more and more interested in it. So interested that only 2 weeks after saying I will never change it on my blog – I am thinking about doing it. You are an expert on this stuff so I have a question or two – Why did you choose Livefyre over Disqus, I think D is a bit more popular in general (at least I see it more). What happens to all the comments you already have on your blog left via regular WP comment system. Can you delete comments that are obviously spam or what ever?There is something to write about 🙂 Although for someone not saying anything you sure say a lot.Kisses :)))))))

  • @johnfalchetto OMG! Now @ginidietrich will be on that spread in US Magazine, that says see? Gini shops for groceries too! See? Gini is sometimes uninspired too. Right mollimegasko ?

  • @Brankica Hi Brankica, I met the Livefyre team in NY last week and they have made a serious dent in my refusal to use their plugin.

    I actually have the plugin in my blog but it’s not activated.

    I simply didn’t want to loose comment Luv, but they are coming up with their own version of CL so I will activate it then.

  • @Lisa Gerber Excellent, and to think that I got a photo of her and thesaleslion this will be worth gold. Perhaps taxis will also stop at night in your city mollimegasko ?

  • MolliMegasko

    @Lisa Gerber @johnfalchetto @ginidietrich They are just like real people. They are just like us!

  • Nothing.

  • Hi Gini… it happens to all of us. I had been feeling a bit uninspired myself lately, but something reinvigorated me last week. Give it a read… it’s sure to make you smile. 🙂

    –Tony Gnau

  • I go to the showers for my inspiration.


  • @johnfalchetto @Brankica I second that. With them having ‘replyme’ and ‘cLuv’ soon, I think Livefyre is going to be taking over the blog comment world very soon.

  • @KDillabough @johnfalchetto danny brown thesaleslion Amen to that Kaarina. Personally, I’m thrilled not to have to say the words ‘blog world’ for another 12 months after this last week! 😉

  • When I’m out of creative ideas of my own, I read. That’s really the ONLY time I read, ever. And I read books – the old school kind with paper that you can highlight, fold, make notes in, etc. Books are the best. Ever.

    One trick I find useful is to favorite any story on Twitter that looks interesting. When I hit a creative dead zone, I start scrolling through my favorites on Twitter and reading… I eventually turn part of that list into a Social Media Reading List on my blog (another endeavor I reserve for the times I can’t think of anything creative to do.

  • @ginidietrich Like Lady Gaga, but much more sinister. Lady Gumby just doesn’t sound very sexy….

  • Forgive the sports metaphor. Stoney says any starting pitcher goes to the mound with his best stuff only 20% of the time (in a full season that’s less than 8 starts). The thing that differentiates the outstanding from the “cashing a check” is what you do the other 80% of the time. So you need to go no further than the mirror for inspiration. The gumption to go public with “today, I got nothing. I don’t like it, you might not like it, but it is honest” is much more inspirational than an unenthused recapitulation of past glory. Use your mirror, it will tell the truth.

  • @KenMueller SO true!

  • For someone with nothing to say, you sure have a lot to write. Like everyone has said, take a break, ride your bike (by now, you have) and reflect on life beyond the pages of this blog. Rather than killing myself to get into the office super early today (as early as one can who drops off kids at two different schools), I went for a run and felt great. I now have a tad bit more inspiration than I did 2 hours ago…and I’m hungry. Darnit.

    Inspiration? Forget about Blogworld, drop off your Douchebaggage at the local thrift store (love that reference @ladylaff – brilliant), and focus on this world and how awesome it is.

    Or, you can always Skype me and I’ll tell you funny stories about my life! 🙂

  • KDillabough

    @Marcus_Sheridan @johnfalchetto danny brown thesaleslion Oh I’m LOL on that Marcus! I’m envisioning the movie “The Hangover 2” as the not-sequel for next year, teehee!

  • Gini,

    What a great community you have – how to test that? Write about not having anything to say and see what happens!

    I’m not nearly so pressed for topics as you since I blog only twice a week (how do you do it as often as you do anyway!?) I look for two new topics every week so I can stay on top of things. They come from strange places – the amazing pastor we have at our church (his homilies should be blog posts, every one) or a phone conversation with my sister (just now – got a doozy of a topic!)

    I said to my coach when I started,”I keep worrying I’ll run out of topics” – LOL – my blog is about LIFE!

    Hope the bike ride was fun. Stepping away from the computer is usually the best response to feeling the way you did when you wrote this.


  • I like to think that I am the master of blogging about nothing. I don’t use editorial calendars are spend little time trying to figure out what to say in advance. Not only do I believe it to be more authentic I find it to be more effective.

    Inspiration comes to me through exercise, books, and music to name a few. But if you are looking for topics to write about that fit in the category of less serious I will provide you with three that always generate traffic:

    1) Does a beach have to involve saltwater to be called a beach? In other words, do the Great Lakes have beaches or just some sandy areas that people sit on.

    2) Peanut Butter- Should you keep it refrigerated or in the pantry?

    3) How Do You Hardboil an Egg?

    I have blogged about all three in the past and every time I have the comments come flying in. Not that you need comments, but since we are talking about nothing I figured that I had to give you something.

  • nateriggs

    Wish I had an answer for you Gini, but I’ve been in the same slump lately. Just not feeling inspired by much, which is incredibly frustrating. Maybe I’ll write a post about feeling frustrated. 🙂

  • How does a blog post about nothing get this kind of response??? What kind of witchery is this? 🙂

  • Ha! My kind of post! hehe

    But Gin – out of nothing you created something ;).

    I’ve been looking at a blank screen for the last hour or two – but I did the nothing post last week so now I gotta come up with something even if it’s nothing but as long as it’s something good and not just anything.

    Crap, I’m so confused now lol 🙂

  • @TheJackB Haha. I live in Cleveland. We have Lake Erie. We call it a beach.

    And you know what…I think it WOULD qualify as one if there weren’t dead fish floating around in the water. I prefer to think of it as more of a sewage system.

  • @Griddy Jack had a couple of great ideas a couple of spots below 🙂

  • KDillabough

    @Griddy Blog on crap. Over and out:-)

  • KDillabough

    @TheJackB Topics, the sequel:

    If a cluttered desk is indicative of a cluttered mind, what does an empty desk say?

    50 ways to lose your ____

    If all the world’s a stage, why don’t I know my lines better?

    To quote @bdorman264 : just sayin’….

  • skooloflife

    Every now and then you just have to write whatever is on your mind :), even if it’s absolutely nothing. For me when I know Im out of ideas I just go jump in the ocean. Somehow almost feeling like you’re going to drown is inspiring. Of course I catch the occasional wave or two.

  • KDillabough

    @Brankica OMG I just posted this very same question about disqus vs livefyre vs commentluv over nittygriddyblog Looking for help, suggestions out there folks!

  • KDillabough

    @Marcus_Sheridan @johnfalchetto @Brankica Would like to know more about this. Need to go hunting and researching, I guess. I’m using disqus on my blog now.

  • @TheJackB LOL Jack.

    Okay here goes:

    1) if there’s sand and water – and they’re connected somehow – then it’s a beach! And I don’t mean a tub with a bucket of sand either lol.

    2) in the pantry of course. I want my Skippy nice and soft so I can spread it easily on my wonder bread :). That really doesn’t sound right haha.

    3) Ummmm….can we make it sunny side up instead – cause I can kinda answer that one haha.

  • KDillabough

    @KenMueller And send some to me too please!

  • @EugeneFarber I”m all over it Eugene hehe thanks 🙂

  • @KDillabough I think I might have already done that haha. Heck, I even had the word CRAP in one of my blog post titles “Crap, I have nothing to post!” – seriously! Ask @ginidietrich or @lisagerber – they will confirm :).

  • C_Pappas

    82 comments for a blog about nothing? Now thats a community! We all come up dry sometimes but you actually found a way to come up with something from nothing 🙂 I do the same things you stated you did – I read other posts, read a chapter or 2 of a book, watch some tv, call a friend, etc. I get my best ideas when I am ‘stuck’ from looking at organic keyword searches of visits to my blog and by asking my sales team though.

  • @EugeneFarber Cleveland- I am so sorry. I know I shouldn’t make fun of the land of the burning river or the lake that sank the Edmund Fitzgerald but someone near and dear to me grew up in Cleveland Heights. She would be gobsmacked if I didn’t make fun of it,s so… 😉

  • ginidietrich

    @SteveWoodruff HAHAHAHAHA! I love this!! LOL!

  • ginidietrich

    @johnfalchetto I was just thinking how I wish I’d gotten a photo with Ameena and also that I’d written down some of the things she was telling us about being a woman in the Middle East. THAT would make a good blog post!

  • ginidietrich

    @Sean McGinnis I don’t know…Lady Gumby kind of rhymes.

  • ginidietrich

    @Marcus_Sheridan Amen to that!

  • ginidietrich

    @MolliMegasko @Lisa Gerber LOL! Molli, you were on FIRE at the @livefyre dinner. That was so funny!!

  • @TheJackB It’s quite alright. No need to apologize. Most of what you hear is true 🙂

    Cleveland Heights doesn’t even have any highways. Must have taken her a long time to escape 🙂

  • ginidietrich

    @ladylaff That seriously made me laugh hard. Douchegbaggage. Now I have to see if I can get it in a blog post.

  • ginidietrich

    @Yael Rozencwajg I don’t think she’ll like that answer.

  • @EugeneFarber I think that she had to ride a mule to get out.

  • ginidietrich

    @HeatherWhaling @NancyD68 I’m sorry, but as the owner of an agency where people blog and use social media, I would kill myself if I had to approve what everyone did. What a colossal waste of time.

  • @Griddy I don’t know. I am a native of LA where beaches all involve the Pacific ocean. Freshwater just feels less substantial to me.

  • ginidietrich

    @NancyD68 Did you ever see the story, maybe a year ago, about the Swiss company that required women to wear a red string bracelet during their time of the month? It was so they could use the restroom more than twice a day.

  • @TheJackB Haha funny story. A family friend’s son just graduated from high school. He went to some fancy shmancy private school where all of the admins and staff were gun-ho crazy about a guy from Mongolia…cuz…you know….who comes from Mongolia???

    Well no one really knows how old he is. They estimated his age at 21…but he doesn’t even know his own birthday. He comes from some very, VERY remote village in Mongolia.

    So when he goes home he flies into the country. Then he has to take a 2 week horse ride to get home!!!!

  • ginidietrich

    @patrickreyes Oh stop exaggerating. It was only 12.5 hours. Jeez. There is A LOT I’d consider for SSP if we could figure out how it would take less than nine days to get navigation on the home page.

  • ginidietrich

    @KDillabough I DID enjoy my bike ride and your song! Thank you. I was telling Lisa that I rode the lakefront and A LOT of cyclists were out so I got to race. I love to race. I’m not competitive. Not me.

  • ginidietrich

    @Ari Herzog I love it when you criticize something I have no control over. Can you come to the office and help me kick some butts in gear over Spin Sucks Pro???

  • @ginidietrich I would probably have to authenticate my red string and file a TPS report to go along with it!

    Sounds like someone’s got a case of the Mondays!

    Can you do an Office Space post next?

  • ginidietrich

    @Marijean LOL!! I opened the blog a few minutes ago to 82 (!!!!) comments. Before 11 a.m. On a blog post about nothing. Now I know why Seinfeld is so popular. How’s your fruit and veggie diet? I wish I could come bake you a pie!

  • ginidietrich

    @adamtoporek It’s a really good question. I’d have to say beating Danny wins. But the number of comments on this is a pretty close second.

  • ginidietrich

    @Marijean Thank you! I’ll check Joe out!

  • @ginidietrich @HeatherWhaling The worst part about it is that he also edits me so heavily, that the blog posts have no personality because we need to sound “authoritative’ I keep trying to tell him people want to be conversed with, not lectured. He does not listen to me. What do I know anyway?

  • ginidietrich

    @AnnieAndreHacks Guess what? My next show of inspiration will be answers to your blog questions! Get ready!

  • ginidietrich

    @JamesDBurrell2 A pre-sunrise run is pretty early right now. It’d have to be 4 a.m.!

  • ginidietrich

    @KenMueller Now I know why Seinfeld was so popular. Maybe I’ll change my blogging strategy: Spin Sucks…a blog about nothing.

  • @ginidietrich @Ari Herzog I can help kick butt over Spin Sucks Pro. I have a Louisville slugger and a tracksuit (allegedly)

  • KDillabough

    @Griddy @ginidietrich @lisagerber Double crap!! 🙂

  • ginidietrich

    @Marcus_Sheridan It WAS a great one! They were mowing the lawns near the lakefront and the pollen was going everywhere and I was wheezing up a storm. But it was 66 degrees and the wind was behind me. It was a fabulous ride!

  • KDillabough

    @ginidietrich @KenMueller I am now laughing so hard my sides hurt 🙂

  • ginidietrich

    @ed_han Awesome! Call it the Seinfeld

  • I second @C_Pappas ‘s comment. 113, soon to be 114 comments on a blog about nothing. What an awesome display of community, Gini!

    As for inspiration, hmmmm…maybe you should bike before you blog? I think of all sorts of things, when I’m biking or running :)!

  • @Brankica Given that I just switched to LiveFyre to experiment….

    All of your old comments transfer over to the new system. You activate the LiveFyre plugin, and then you have to confirm…and when you confirm the system syncs the comments. Didn’t take too long for me. For you it might take a while with all of your million-comment posts 🙂

  • ginidietrich

    @Brankica @KDillabough I’ve been using livefyre since the very early days…when they were in beta, beta. What hooked me, initially, is their superb customer service. I mean, superb. But then I watched the community here grown. I watched people talking to one another without my involvement. I watched people become fast friends and head to other blogs to check them out. And then they started blogging about one another and how they met here. I. Love. That. I feel like the cool house in high school that had the pool and tons of food for everyone to enjoy daily. That’s all because of Livefyre.

  • ginidietrich

    @jeffespo I was JUST talking about you! I found a communications picture book. Shall I send it to you? You can review it for us!

  • ginidietrich

    @faybiz This. Is. Awesome.

  • ginidietrich

    @T60Productions It says page not found!

  • ginidietrich

    @FranchiseKing OMG! Shower time is the BEST thinking time!

  • KDillabough

    @ginidietrich “Not me”, teehee

  • ginidietrich

    @fitzternet What? You read BOOKS?! You must have saved them from grade school. 🙂 The favoriting on Twitter is an awesome idea. Totally going to do that. Thank you!

  • ginidietrich

    @barryrsilver Barry, you’re always so wise and sage. Thank you.

  • ginidietrich

    @EricaAllison HAHAHA! I just told Patti that petethetapeworm is alive and well. Starving! Wasn’t douchebaggage funny? I seriously LOL’d.

  • ginidietrich

    @Lori We were talking about this the other day…when you write every day, it becomes a part of you. It’s like monster that needs to be released. So, I sat down to write and had no inspiration. Yet I came up with 400 words. I could bring back Seinfeld. 🙂

  • ginidietrich

    @nateriggs You should! Look at how many people comment on blogs about nothing!

  • ginidietrich

    @EugeneFarber I’m pretty sure I cast a spell. I don’t know which one, but it apparently worked! I have to watch Harry Potter again and figure out what I did.

  • ginidietrich

    @EugeneFarber I have no idea what to say to that. A two week horse ride just to get home?! I should buy the kid a bike.

  • ginidietrich

    @TheJackB 1) I live on Lake Michigan and we definitely have beaches; 2) Pantry. No one likes cold peanut butter. 3) Put eggs in a pot, fill with water, bring to a boil. Turn off heat. Cover pot. Let sit for 15 minutes. Voila!

  • ginidietrich

    @Griddy You have to do your Bring It! series! Do it. Now.

  • ginidietrich

    @skooloflife How has the wind been since you got back from NYC? Like your surfing, that’s what cycling is for me. But I didn’t get inspired this morning. Instead, I raced a bunch of cyclists and worked on my tan. 🙂

  • ginidietrich

    @KatieFassl Typically I do ride before I write, but I’ve been in such a “I need to write this and get it out of me” mood lately that I’ve been writing first. Maybe I need to go back to my old routine! While I have you, janbeery needs to come ride the velodrome with me. Will you tell her?!

  • PeteTheTapeWorm

    @ginidietrich @EricaAllison Why are you talking about me in this setting??

  • ginidietrich

    @C_Pappas As I told @Sean McGinnis the other day, “Crazy begets crazy around here.” I’m going to start asking your sales team when I’m stuck. Will they help?

  • ginidietrich

    @PeteTheTapeWorm @EricaAllison I’m hungry! And Erica is hungry, too!

  • @ginidietrich , what the heck is the velodrome?! It sounds like some form of torture. Don’t kill her, please. I need her, you know :). cc janbeery

  • @ginidietrich Count me in… And hopefully you were talking about me in a bad way, because I know nothing good that can come of mentioning my name.

  • janbeery

    @ginidietrich @KatieFassl So, dare I ask what’s the velodrome?

  • Gini, I believe sitting in front of a screen always produces something. You have just proved it, and got people commenting.

    Getting out in the fresh air generates ideas for me if I think I am going to be a bit stuck, or even if I have loads of ideas already. I think I’ll go for my evening constitutional now.

    I like a fun blog and yours is way up there. No, I am not just being nice to you to make you feel better.

  • @ginidietrich Haha. When you figure it out please shoot me an e-mail and let me now which one it is (privately so no one else gets a hold of it!)

  • @ginidietrich I totally thought it was a joke at first. I started laughing and then realized it was a true story. Then my mouth dropped.

  • No wonder Seinfeld was so successful.


  • janbeery

    @KatieFassl @ginidietrich haha! Go easy on me, I love a challenge but I am in fact, well, getting up there!

    The big ’50’ hits in a little over a month

  • @ginidietrich @PeteTheTapeWorm HA! LOL! Hi Pete…I’d like a fish taco please…send something yummy to my friend Gini please. I need to write my blog post now and I can’t think anymore!

  • @ginidietrich petethetapeworm I LOVE douchebaggage.

  • @Lisa Gerber Seinfeld and MEL should write a post together 😉 lol

  • @ginidietrich I’m working on it!!! Jeez – Commander Gin!

  • @TheJackB And I live on the Mediterranean – it’s a beach alright!!! 😉

  • @Lisa Gerber Bwahahahahahah!

  • @TheJackB Okay new rule – it has to be salty water! But not the dead sea – it’s too salty and not so much beachy like!

  • @FranchiseKing I come and plagiarize one of Gini’s posts haha 😉

  • @Griddy @TheJackB And it cuts the bottom of your feet when you walk in!

  • wagnerwrites

    Thanks for being human. You’re a great writer even about nothing in particular. Inspiration will return!

  • KDillabough

    @KatieFassl @ginidietrich janbeery So funny Katie! Gini, when I was performing at the Opening Ceremonies of the 1976 Olympics in Montreal, we had our lunch every day in the velodrome. This is the banked cycling track. It was an awesome experience watching those cyclists. How do they not fall down on the curves, going a bazillion miles an hour?

  • @ginidietrich @Marcus_Sheridan Did I hear mowing the lawn? Lisa – are you there? Did you hear that?

    hahahahah 😉

  • @ginidietrich @FranchiseKing You’re too busy singing Gin ;). Did you rehearse “the hills are alive with the sound of music? yet? – watch – if you sing that tonight – you’ll be hating me for a while lol 😉

  • KenMueller

    @KDillabough @ginidietrich Spin Sucks, Nothing Rocks

  • KenMueller

    Just saw on the TV news that there is a sudden decrease in worker productivity going on today. i think I’ve discovered the source…

  • CristerDelaCruz

    Woah! Noon and there’s already 159 comments… on “nothing”? Doesn’t look like nothing to me 🙂 Whoever compared it to ‘Seinfeld’ is right! … or maybe I’ll just call it “white space” which is kind of necessary sometimes.

  • C_Pappas

    @ginidietrich Haha! they might – just ask! Am home with a puffy face these past 2 days and was going to write a post about wisdom teeth extraction but thought better of it 🙂 Sometimes your inspiration can lead you in the wrong direction. Best to write nothing about nothing.

  • samtaracollier

    ACK! I wrote about the Twitter share button! Oops! I

    haven’t been very inspired to write about anything lately either so I wrote a post on motivation to try and get me going.

    Your posts are always awesome Gini. Seriously, no matter what you write I love it. Your conversational style and “real” voice keep me motivated 🙂

  • KenMueller

    @janbeery @ginidietrich @KatieFassl I’m lazy and therefore have no interest in a velodrome. Instead I’ll be inventing the Velcrodrome. Both the track and tires are made of velcro, so you can just plop your bike down, hop on it, and sit. Looks like you’re riding, but you can actually nap.

  • @ginidietrich @KDillabough livefyre I was worried about changing the system (the technical part of it) but if it will convert all the comment, guess that is solved. I know everyone is talking great things about it after the blog world so I started thinking about it a lot. I was wondering how it compares to Disqus, cause I see D way more than LF. However, I slightly like this one better. I am not even too worried about getting a few comments less, because I am pretty sure that people who comment for the communication sake won’t mind not having CommentLuv. I am so close to doing this :))))

  • Oh just one more question for all of you @livefyre users. Where are the comments hosted? What happens if their system crashes?

  • Gini, you rock. I so relate on so many levels.

    I am personally going through my notes and translating my BlogWorld experiences into the language of my audience, direct selling. Putting the specifics to work for that audience.

    Don’t worry about the title thing. At this point, it’s not something you own anymore. People are using it for their own purposes. It really has little to do with you and Danny. And for what it’s worth, I thought your session was fabulous.

    Keep doing what you do. You rock.

  • Gini, it’s June 1st — I’m thinking a lot of people are having difficulties with inspiration and productivity! Though that’s not quite happening for me at the moment…the Bay Area is having a very rainy start to June, so I’m okay sitting inside all day at my computer. 🙂

    Strangely enough, I usually surf the Internet in order to find some inspiration. At my last internship I was in charge of the social media “attack” for an online wedding boutique: I had to come up with engaging content for Facebook, Twitter, and the blog, daily. Often enough, the first thing I did was read through the Google Reader to check out what some of the huge wedding-themed sites were talking about — and then I would see if I could address the same topic in new, exciting ways. Sometimes I could, and sometimes I really couldn’t. But more often than not, I was inspired by something!

    If that fails, taking a break and reading an amazing book usually helps me. By the way, your blog post was not lame at all…I think everyone can relate!

  • Gini, I think it’s incredible that your post about “nothing” has generated 167 comments (at this point…I’m tuning in late, but still). I think it’s a testament to you; to the variety of topics you skimmed with your skipping rock blog; and to empathy–my favorite of human emotions. Look back to this post when life feels as if it’s pulling you under! You have a tribe full of people poised to throw you a lifeline. You are blessed.

  • KDillabough

    @KenMueller @janbeery @ginidietrich @KatieFassl Now my sides are hurting twice as much from laughing!

  • KDillabough

    @KenMueller I’m now rolling on the floor with laughter

  • jennwhinnem

    My response to this post is a big plastic horn blatt

  • KDillabough

    @KenMueller @ginidietrich Muellerriffic!

  • KDillabough

    @jennwhinnem Just watch out if you start mentioning golden vuvuzelas around @ginidietrich 🙂

  • Hahaha walk away and what?

    @ginidietrich pulls the wool over ALL of us! Nothing? My butt! She had plenty to say… inspired or not. Scary ain’t it?

  • I tagged this post in @ginidietrich blogging inspiration writer’s block 2011


  • ginidietrich

    @Griddy Is it finished? Or are you screwing around?

  • fernandez_byron

    Ahh, the proverbial writers’ block. Fabulous! And nothing, btw, a Fat Tire can’t fix 😉

  • DHLasker

    @MimiMeredith I was also shocked when I saw the number of responses at 176! Really? 176 responses, already? I only just saw cristerdelacruz ‘s tweet about the Seinfeld-esqueness of this post. That grabbed my attention. I love the enjoyment when posting or commenting about nothing. A person’s writing skills can shine brightly in these cases. Or, a slightly edited version freestyle writing comes to mind–thank you college English 1 “O” something. I digress. Having fun with nothing is really quite fun. And then there’s redundancy.

    Now, about the changing of your title that you really want to talk about, and cleverly (or not) disguised it with a whole lot of “nothing.” I have followed bits and pieces of the happenings (what you ginidietrich. have mentioned about it) and I applaud you and @DannyBrown for your creativity in naming your session. I enjoy the creativity you put into your blog and tweets! It is that creativity and fun that initially grabbed my attention and continues to keep my attention. It’s cool too, that you spoke openly about it, and expressed your frustration (to put it mildly) over having to change the name. I am biased because I am getting to know you in the Twittersphere and through your blog (still have yet to meet f2f–when is @MerrittPR ‘s SMPotluck?) I am continuously impressed with your confidence and with ikepigott ‘s confidence in being bold with your creativity. It has provided me with new levels of confidence to be the truest me. I thank you both for that! 🙂

  • @ginidietrich You know what was even cooler?

    on the back, she wrote:

    ” I like my mom. She was born on October 3. She sings in a band!”

    Love that kid

  • ParkRidgeDDS

    So…this is one of the reasons that I admire you so….you wrote a blog post about “nothing” and, as of this moment, there are 178 comments!!! This speaks to the love and loyalty that you have generated in this community of people who either share your vision or believe in your vision….you are a woman to be respected….no question about it. I want what you’re having and make mine a double 😉 xo

  • ginidietrich

    @fernandez_byron A Fat Tire at 6 a.m.?

  • ginidietrich

    @ParkRidgeDDS Or…craziness.

  • ginidietrich

    @JonAston HAHAHA! Just like I bookmarked your infographic photo as “Photos that make me LOL”

  • ginidietrich

    @faybiz VERY scary!

  • ginidietrich

    @KDillabough @jennwhinnem Oh! Oh! Hang on! Yes, here it is.

  • ginidietrich

    @MimiMeredith I think you’re being waaaaaay too nice. Crazy begets crazy and this is a great example of it!

  • ginidietrich

    @DHLasker Aren’t you nice?! Thank you. I love teasing you on Twitter. It’s one of my favorite end of the day activities.

  • ginidietrich

    @annedreshfield A book?! As in a real book??

  • ginidietrich

    @JenFongSpeaks I love you. #thatisall

  • ginidietrich

    @samtaracollier HAHAHAHA! Everyone should write about the Twitter follow button. I just didn’t have enough to say for an entire blog post. What I had to say about it you got. 🙂

  • ginidietrich

    @CristerDelaCruz HAHAHAHA! I guess everyone needs a summer break!

  • ginidietrich

    @KenMueller I’m sorry. You saw on the TV news? As opposed to seeing it on the radio news?

  • ginidietrich

    @wagnerwrites LOL! This actually has turned out to be a blast. Thank you!

  • ginidietrich

    @Griddy @Lisa Gerber I agree…Seinfeld PLUS Mel should make a return.

  • ginidietrich

    @Jon Stow I did feel A LOT better after I rode this morning. In fact, I had a great ride! Hope you enjoyed your walk.

  • ginidietrich

    @KenMueller OMG! THAT is funny! LOL!!

  • ginidietrich

    @janbeery Are you sold yet?!

  • ginidietrich

    @C_Pappas Thank heaven you said wisdom teeth. I immediately thought you got stung by a bee!

  • ginidietrich

    @EugeneFarber Just between you and me!

  • ginidietrich

    @jeffespo It’s always in a bad way.

  • ginidietrich

    @faybiz LOL! All very important things to note.

  • ginidietrich

    @Brankica They’re backed up as WordPress comments. So, when they were affected by the Amazon outage, I had everything in WordPress. Not a big deal at all.

  • Call Danny, he’s got ton’s of ideas for you – LOL!

  • ginidietrich

    @Mark_Harai I can’t steal from him anymore. He’s no longer ahead of me. He’ll have to steal from me now!

  • ginidietrich

    @T60Productions OMG! OMG! OMG! Congratulations!!

  • All I have to say is…it’s great when you get something for nothing! LOL Good job Gini!!

  • @ginidietrich Congrats Gini… can you say “Danny who?” LOL!

  • ginidietrich

    @RamonMartinezJr So. True. LOL!

  • ginidietrich

    @Mark_Harai Danny who?!? LOL!!

  • DHLasker

    @ginidietrich I am. 🙂 And, I so look forward to each and every afternoon!. btw, Hi!

  • ginidietrich

    @DHLasker Hi!

  • @ginidietrich Thanks, Gini, I did. Thought of two topics for future posts too.

  • @ginidietrich I’ve found those are usually the best, yes! 😉

  • Leon

    G’Day Gini,

    Both JackB and I call ourselves curmudgeons. He’s really much too young to be a “C” but I humour him . How about a post on “Curming The Udgeons: Gray Power Gatecrashes the Grandkids Web Party.”

    Well…..ya did ask…..And if you can cobble together a few hundred words about nothing and get nearly 300 responses, Curming The Udgeons ought to be a soda for you.

    By the way, now two of us have made something out of absolutely nothing. Pity that I don’t believe in creativity.

    Make sure and all that



  • ginidietrich

    @annedreshfield LOL!

  • ginidietrich

    @Jon Stow Look at that! It works!

  • HowieSPM

    It is amazing the Harvard B-School is so highly rated and the grads so sought after yet when I read the HBR I normally go ballistic but rarely do I agree with them LOL.

    So a blog post about nothing and you got 216 comments which is a top 50? So does this make this the Seinfeld post of Spin Sucks?

    BTW how was Blogworld? I think the glue that was missing was me and my Space Daiquiris. In fact next year during the key notes I will be having a Blog Rave in another room in the conference center. You are all invited.

  • HowieSPM

    @ginidietrich @RamonMartinezJr isn’t that what is being sold to brands by the Social Media networks? LOL Free Engagement. Free Community Free Sales Impact Free Free Free.

  • HowieSPM

    @ginidietrich @Mark_Harai I have been following dannydevito for a long time. But never thought he was a blogger.

  • @EugeneFarber Two weeks on horseback- that sounds like my kind of trip.

  • @KDillabough Ok, I had a comment here earlier that disappeared- rats. An empty desk says that you have stuffed all of your work into a drawer so that you can pretend you don’t have any more.@bdorman264

  • @Griddy I love the Dead Sea- give me some mud and some spa time and I am happy.

  • @EugeneFarber The Dead Sea finds every cut on your body including those you didn’t know you had.@Griddy

  • @ginidietrich Michigan is a fake beach. It is a lot of water next to dirt.

    2) Cold peanut butter isn’t my thing either so I agree with you.

    3) Will those eggs peel easily or will you end up losing chunks of “meat.’

  • KevinVandever

    I, too, am staring at a blank screen. It is 3:12 in the afternoon and inspiration hasn’t hit, yet. This is unusual. I am typically brilliant by 10:23 am. What I want to comment about is how the Red Sox can do so well on the road and then come home and get swept by the less-than-average White Sox, but this isn’t a baseball blog and I just learned from the other blog post from today that Lisa doesn’t think that baseball is fun and since she probably reads these comments, I don’t want to bore her.

    I could comment about how hard it is to launch an ecommerce site, but every body already knows that so I don’t want to be redundant.

    Maybe I should comment on PR and ethics and the battle to obtain data, but I’m an IT guy so I don’t use PR or ethics to obtain data.

    Nothing has inspired me today; none of the usual suspects. I’ve read my top ten FB status updates, the bathroom walls of Union Station in downtown LA, and my favorite, The Onion. I’ve thumbed through the cocktail napkins I’ve collected at bars I have sitting in the glove box of my car.

    I guess I’ll comment about nothing…Or I could comment about the new twitter button and how when I clicked on it, I was taken to the Arment Dietrich twitter page, but I don’t…wait, I guess I did just comment on that so there you have it. This is not a comment about nothing. Whew, I don’t have to go out and ride my bike.

  • BicycleLab

    Actually a great little post Gini. Especially about riding your bike. Always works for me…. Have you read Bird by Bird?

  • balemar

    Hey – It worked for Seinfeld. AND – worked for you. 🙂 It’s refreshing to see you write about nothing once in a while. @ginidietrich , you need your creative breaks too.

  • KenMueller

    By the way @ginidietrich . You can stop blogging now. Just post nothing. nonsense. haiku. every day. you’re sitting on a goldmine. you can stop thinking now…

  • KenMueller

    @ginidietrich listen, lady, you don’t wanna go there. as a radio guy, I believe that radio is among the most visual of media. theatre of the mind. but of course to understand that…you can’t be out of your mind…

  • KenMueller

    @ginidietrich you wanna put some venture capital behind this idea? I’ll call it The Muelleriffic Velcrodome. And then we’ll start a blog: VelcrodomePro

  • alexwood15

    Morning Gini (at least it is here in Aus!), the post isn’t lame at all. You’ve reminded us just how hard it is to be creative and insightful every day and sometimes, it just isn’t there.

    Tomorrow, after several weeks of planning with a friend, I have to load my VERY first blog post. Have I written it yet? ha! But I will. And despite how it turns out, I know it’s the first of many…

    Inspiration? Two rules

    1. Exercise (you’ve mastered this)

    2. Look up, breathe in and smile

    Think about how good your next blog will be 🙂

  • Thos003

    You know… Despite your claim that you have nothing to say, you said a lot about nothing. (sorry couldn’t resist) You wrote about life. I am silly pest control guy. Most people don’t want to hear about mixture rates and mortality rates of bugs after 30days… blah, blah, blah…

    But who doesn’t eat icecream? Blogging about icecream may not be directly related to pest control, but it’s directly related to people, which is who I want to connect with as a business…. and as a person.

  • ginidietrich

    @Thos003 Oh hey! I have ants in my bathroom. What should I do to get rid of them? Apparently bleach doesn’t work.

  • ginidietrich

    @alexwood15 Tomorrow you’re uploading it?! Will you send me the link??

  • ginidietrich

    @KenMueller My friend tmninja suggested I leave a blog post blank to see how many people tell me it’s not working for them. HAHAHAHA!

  • ginidietrich

    @balemar Very clearly it works…I guess that’s why Seinfeld was so popular.

  • ginidietrich

    @BicycleLab I haven’t read it. I should??

  • ginidietrich

    @KevinVandever You. Are. A. Brat.

  • ginidietrich

    @HowieSPM This is DEFINITELY the Seinfeld of Spin Sucks. I’m considering changing our entire blogging strategy now. I can’t wait until next year…for the Blog Rave!

  • ginidietrich

    @Leon I don’t think @TheJackB is a curmudgeon, either. But ikepigott definitely is.

  • KenMueller

    @ginidietrich tmninja wait…there’s something to read up there? I skipped over that just to read the comments!

  • @ginidietrich @HowieSPM I am totally down with the Blog Rave. I don’t even know what the hell it is, but I am down.

  • KenMueller

    @ginidietrich tmninja dekafne awerarh lkasdfalegafinaeofp 845gflkag #@$% AAFRGNSJRGN knksdfg sdfgargf

  • Thos003

    @ginidietrich Those little pesky ants… always sneaky into bathrooms.

    Getting rid of them would depend on the type of ants. In general, baits are most effective if you want to get knock out the whole colony. You could try for some professional baits. If you use baits don’t use any sprays in that area, it will render your baits useless.

    I heard recently that dryer sheets act as ant repellents. It would make sense since ants are very sensitive to smell. You could try that and let me know how it works.

    • @ginidietrich The owner and the tech guys are way too smart for me. Besides who want’s the be the biggest nerd in town?

      Did you get rid of your ants yet?

  • KevinVandever
  • TMNinja

    @ginidietrich @KenMueller Gini, I was serious. 🙂

    Might have to try that on my blog… would probably generate a storm of activity. 🙂

  • KevinVandever
  • alexwood15

    @ginidietrich Sure thing (gulp!) Remember it’s the first post so be kind!

  • Pingback: The Words We Write - The JackB | The JackB()

  • bdorman264

    I thought I’d drop by and comment; I didn’t want you to feel like you were getting neglected…………

  • KDillabough

    @KenMueller @ginidietrich Just when I thought it couldn’t get better…it did! Ken, you crack me up!

  • Finally made it here… consider the whole thing “liked.”

    This is why 1) I don’t blog daily as I ain’t got this ‘nothing’ club in my bag and 2) thankfully I have a short stack of drafts going, though much of it can be filed under “drafts for a reason, they still stink.” Think between this and @Griddy free associate post, I’m woefully out of my depths. And I have done the writer’s block post. Sheesh.

    Inspiration? Like to see? Lameness? FWIW:

    3) On a scale of 1 to Real Househusbands of D-list dancing ex-stars, this wasn’t very lame.

    2) I want the secrets, the special AD recipe for global blog domination. Or at least the trick of keeping white clean, now that summer’s here.

    1) You exercise, I clean … which is epically lame, but clearing the physical clutter eliminates the distractions and I think whilst doing it. Also look at other blogs, what I’ve been reading; look at what I’ve been writing and are there any topics I’ve been neglecting.

  • KimDavies

    Hi, Gini.

    Based on what I read from the other people in the blogosphere, I gathered that Gini is one of most vivacious person there ever was and that she never lacks for a word to say. I never expected her to write about nothing though. Didn’t expect to be amused by it either. But, surprisingly, I am.

    Hehehe…no surprise there actually, Gini. Just reading the comments to your posts are enough to crack me up. And, just seeing your smiling face is enough to make me smile myself.

    So, thanks. It was great visiting you today. 🙂 Looking forward to reading more *nothings* soon. 🙂

  • Pingback: Is Power Blogging the Holy Grail? | Soulati - 'TUDE!()

  • SteveWoodruff

    Here’s my follow-up: @ginidietrich

  • rustyspeidel

    @ginidietrich @fernandez_byron mountain bike.

  • ginidietrich

    @KimDavies I’m so happy you stopped by and left a comment! Thank you. I have to say, I’m shocked at the comments on this thing. Now I know why Seinfeld was so popular.

  • ginidietrich

    @3HatsComm “1 to Real Househusbands of D-list dancing ex-stars.” HAHAHAHA! That is plain old awesome! And, you’re like my mom. She has to have everything clean in order to be creative.

  • ginidietrich

    @bdorman264 Thank heaven! I was worried about you in your margarita and sun haze.

  • ginidietrich

    @Thos003 I will try that – thank you! If the dryer sheets don’t work, I’ll try the baits. If those don’t work, I’ll just stomp the hell out of them.

  • ginidietrich

    @alexwood15 Where is it?!?

  • ginidietrich

    @KevinVandever Between this and the video @jennwhinnem did, I’m happy forever!

  • ginidietrich

    @rustyspeidel @fernandez_byron HAHAHA! I think he was talking about beer, Rusty. One track mind.

  • My inspiration comes from just looking outside of my window and just watching some Youtube videos at times as well. This was probably one of the best blog posts I read today because you canf eel the honesty that you had.

  • 300 comments? Of course we can! 🙂

  • Robin_CE

    All I have to say is it is comforting to know that someone who I thought would always have something to “blog” about also at times is at a loss for topics (although you really did share while saying nothing!) It’s also amazing that you saying “nothing” can generate so many comments but then again you are a “thought leader”!

  • I look forward to your, and the ever elusive (and curiously silent) mr.arment’s, every post. glad to hear you have the same kinda struggles that I do. hang in there.

  • @ginidietrich Hey… whatever I can do to earn a follower on twitter… Am I there yet? 😉

  • alexwood15

    @ginidietrich argh! It’s coming Gini! My goodness this has been s full on task – can’t believe you do this every day!

  • alexwood15

    @ginidietrich Ok Gini. Here it is. It’s the first of what we hope will be many more for our Sports PR blog. Still yet to be named, still yet to be launched, but it’s our first post. I’m using tumblr for the next few weeks to get the hang of all the tools before we create an official page. Honestly, I found this REALLY difficult to write (must have re-wrote it 20 times!) but at least it’s written and I can improve from here. Thanks for the comment this morn… it got me motivated to finish! Would love any feedback. Hope you have a fun Fri and enjoy your weekend ride. Alex

  • Well, I can tell ya that I LOVE the picture you chose, heh. That’s me sometimes as I sit and write in the very early morning…not caffeinated.

    Personally, I go to the bookstore for inspiration. I pick up a ton of random magazines and I skim through the headlines. I write the ones that interest me down. Then, I re-write them. So for example, I read the following headline in Cosmo (I think): “6 Choices That Will Make You Happier.” I re-wrote it to say: “6 Blog Tweaks That will Make Your Readers Happier.” Another one read: “10 Ways To Pamper and Pleasure Your Man.” I re-wrote it to say: “10 Ways To Pamper and Pleasure Your Customers.”

    I keep going through titles until I fill 1-3 pages of my moleskine with tentative post titles. Then I start the outlining and calendaring and writing process 🙂 It’s like magic!

  • @RicardoBueno That is SUCH a great idea!!! I have this great visual of you in front of vogue and cosmo with your moleskine!!

  • ginidietrich

    @RicardoBueno OMG! I LOVE this idea! You’re so smart.

  • ginidietrich

    @swagclub LOL! The ever elusive Mr. Arment is dead! I have his obituary around here somewhere…

  • ginidietrich

    @Robin_CE I’m not so sure it’s anything except that people like to have a break from the same old, same old and this was fun. I didn’t expect it, but it was a blast for me, too!

  • ginidietrich

    @Justicewordlaw Thanks! And, if I look out my window right now, I see rain. So no inspiration there. Booo!

  • ginidietrich

    @annedreshfield We’re at 277 now. SO CLOSE!

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  • ChrisTucker

    I’ll read your blog even when it’s about nothing Gini 🙂 On the way to 300… Have a great weekend?

  • ChrisTucker

    This post isn’t lame at all – one of the reasons I read your blog is because you’re honest:) I’ve enjoyed reading the comments from other bloggers too because being new to blogging I have similar “inspirational” issues. Thanks for posting – closer to 300 now!

  • @ginidietrichI think we can get there by the end of today!

  • I’m back. I’m really here just to give you a number boost. And, as I already told @Lisa Gerber via Twitter, I’m suffering from a major case of ENVY!

    Having launched my new site (on Friday the 13th…maybe that wasn’t so smart…I think you have an image of me sitting in a hotel hallway with my laptop trying to sort out site issues on that very day!) and migrating three years worth of posts, I am feeling a really burned out by the idea of blogging and site maintenance. Neither livefyre nor feedburner seem to be working for me right now…can I just say that it’s sort of difficult to build community if you can’t have a conversation!? Anyway, I’m back to your comments just to move you closer to 300 and to whine mindlessly…because your post gives me license to say, “nothing is working for me this week and it kinda sucks.”

  • JoeDeGiorgio

    Hi Gini—

    Many is the time where I say, “I’ve got nothing”. I feel for you. Awesome comment string though. Looks like lots of people are quite interested in nothing.

  • dharait

    Considering this blog post is on roll and the comments are exploding like crazy, I wouldn’t call it lame at all! 🙂 And there are so many interesting comments to read here.

  • DHLasker

    How is it possible to discontinue saying “nothing” about nothing? Perhaps if the cool kids in the corner @Sean McGinnis jeanniecw @HowieSPM @DHLasker banded together, again, we could collectively corner the creative commenting to reach Gertrude’s goal of 300+ comments.

  • @Lisa Gerber You should see the looks I get sometimes… 🙂

    In fact, here’s what I’m gonna do… I’ll shoot a video with my Kodak Zi8 to show you all my notebook 🙂 cc: @ginidietrich

  • @ginidietrich Heh, thanks Gini, I try. Feel free to steal it 😉

  • Jmodio

    Wow, I’m thinking to myself if this the best thing I’ve read today. This or the fact that it’s National Donut Day. You should’ve written about donuts.

  • Jmodio

    Just realized this was a few days ago. My bad

  • Hey Jennifer, what did you have for lunch?

  • @Jmodio Mmmm. Donuts.

  • @DHLasker jeanniecw @HowieSPM 300? Bah humbug! Let’s shoot for 500!

  • @RicardoBueno @ginidietrich Who’s Gini?

  • @ginidietrich @swagclub I think you should resurrect Mr. Arment, create a blog profile and have him start blogging.

    This should be his avatar pic.

  • @ginidietrich @Justicewordlaw Rain? What the? Where are you? The Peruvian rainforest? Or are you just making stuff up now?

  • @KimDavies Did you just write hexacious? I love people who make up new words every now and then.


    Who’s Gini?

  • @KevinVandever “I could comment about how hard it is to launch an ecommerce site, but every body already knows that so I don’t want to be redundant.”

    Comment of the week.


  • ParkRidgeDDS

    @Sean McGinnis @ginidietrich @swagclub Ha ha…Charlie!!!!

  • ginidietrich

    OMG! OMG! I think we’re going to do it. 300 comments here we come!

  • ginidietrich

    @Sean McGinnis I hate you.

  • ginidietrich

    @Jmodio Mmmmm…donuts.

  • ginidietrich

    @dharait I think people are crazy, that’s what I think! 🙂

  • ginidietrich

    @JoeDeGiorgio It’s the Seinfeld of blog posts…on accident!

  • ginidietrich

    @MimiMeredith (Psssst…I can help you)

  • ginidietrich

    @ChrisTucker SO CLOSE!! Thanks for the help!

  • ginidietrich

    @Sean McGinnis I hate you.

  • ginidietrich

    @annedreshfield I think we made it!

  • ginidietrich

    @Thos003 Why aren’t you the #1 nerd?

  • ginidietrich

    @alexwood15 Woo hoo! Headed there now.

  • @Sean McGinnis @ginidietrich LOL.

  • ginidietrich

    @Sean McGinnis As much as I hate you, you pushed us past 300 today. Thank you.

  • ginidietrich

    @RicardoBueno He’s so mean to me!

  • KDillabough

    @ginidietrich Ta dah! I’m breaking out jennwhinnem blue horn and the golden vuvuzelas! Parade…party…cake! Cheers! Kaarina

  • adamtoporek

    I think this is 309 or so. Congrats!

    I remember the good old days (2days ago!) when I was impressed that a blog post about nothing had 30 comments. Now, it feels like I am part of a movement, a true grassroots coalition of likeminded individuals dedicated doing nothing and saying nothing! Viva la inertia! 🙂

  • jennwhinnem

    @KDillabough @ginidietrich HILARIOUS! I keep it in my car for passengers to use at will.

  • ParkRidgeDDS

    You are amazing!!! 310!!! AWESOMENESS!!!

  • @ginidietrich aww… <insert>poutty face</insert> On the bright side, you did break 300 comments!! WOOOOOO!!!

  • @ginidietrich WOOHOO! Didn’t even take us till the end of the day, either! 🙂

  • @ginidietrich Wow. That’s a lot of hostility there Gertrude. You feeling all right today? Or is little Jeannie spending a lot of time in CMS hell again?

  • @ginidietrich @Jmodio Copycat.

  • @ginidietrich Again with the vitriol. I’ll wait while you look up that word….

  • dharait

    @ginidietrich Not at all Gini! Great to see whole of your community participating in this conversation. Awesomeness 🙂

  • @ginidietrich @MimiMeredith I’d believe her if I were you….

  • @ginidietrich Wow. Venom.

  • MrArment

    I can

  • MrArment

    I can’t believe this crap is what passes for PR nowadays. Whatever happened to the noble profession to which I dedicated my entire career?

  • Jmodio

    @MrArment I blame the interwebs

  • @Sean McGinnis @ginidietrich I do! I do! I do believe!! An email will be forthcoming with more specifics and less whining!

  • KevinVandever

    @Sean McGinnis @DHLasker jeanniecw @HowieSPM I agree…500. It’s still early here on the west coast!

  • ginidietrich

    @MrArment Alright @Sean McGinnis . Very funny.

  • ginidietrich

    @ParkRidgeDDS Actually YOU guys are the amazing ones. Freaking hilarious!

  • MrArment

    @ginidietrich @Sean McGinnis Ghosts of Christmas past coming back to haunt you Mrs. Dietrich? What have you done to my life’s work?

  • CristerDelaCruz

    @MrArment No disrespect, but it took you THIS LONG to comment? And not just on this blog… but on ANY blog? (I’m rolling my eyes here!). Come on now, sir!

  • DHLasker

    @MrArment @ginidietrich @Sean McGinnis I was beginning to think that @MrArment was the Remington Steele of ArmetDietrich. 🙂

  • MrArment

    @CristerDelaCruz Well, coming back from the grave is no easy task Miss DeLaCruz. Welcome to the team, by the way. Glad to have you aboard. If you hear any creaks over by the front desk, that’s just me sharpening my pencils…

  • @adamtoporek I blogged about this post and said that it would have 300. Of course it probably would have made it without my help, but I learned from Donald Trump to take credit for anything and everything.

  • @ginidietrich I asked the donut fairy to bring me an apple fritter- but it didn’t happen. Nor did the massage fairy bring me a massage. I am filing a complaint with the damn fairy union.@Jmodio

  • KDillabough

    @jennwhinnem @ginidietrich I like you even more now! I envision stoplight musical chairs with the blue horn accompaniement. Can I be a passenger?

  • Jmodio

    @TheJackB @ginidietrich My sincere apologies on behalf of fairies everywhere. Did you at least get your free donut today?

  • @Jmodio Nope, in dire need of it. Must take a nap first and write 10,000 words.@ginidietrich

  • Jmodio

    @TheJackB @ginidietrich Sounds like you need coffee or some sort of motivational booster.

  • @Jmodio Yep, I can agree with that. @ginidietrich

  • KevinVandever

    Happy Saturday everyone! I just went grocery shopping at Ralph’s and discovered that the Good & Plenty candy in the plastic bag is way fresher than the Good & Plenty candy in the box.

  • @KevinVandever Hahahahaah! Awesome!

  • ginidietrich

    @KevinVandever OMG! I love Good & Plenty! I discovered yesterday that the Sour Patch Kids in a bag at Target are more fresh than the ones at the candy store out of the bin.

  • ginidietrich

    @DHLasker @MrArment IS the Remington Steele.

  • ginidietrich

    @adamtoporek A true movement of nothing. HAHAHAHA! This has been super fun. Now if I could just get postrank credit for all of the comments!

  • ginidietrich

    @TheJackB Smart man.

  • ginidietrich

    @TheJackB @Jmodio I don’t think an apple fritter counts as a donut, therefore the donut fairies did not deliver.

  • ginidietrich

    @dharait Awesomeness…and craziness. 🙂

  • @ginidietrich See what happens when you grow up with 4,987 sisters. You learn a few tricks.

  • Steve Birkett

    Though you may have had nothing for the blog post, the comments alone should give you something to pitch to NBC. Well, nothing, yet something. You know, just in case this whole “PR” bubble bursts…. 🙂

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  • ginidietrich

    @Steve Birkett That’d be hilarious! We have a story for you…the Seinfeld of blog posts, so to speak.

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  • RababKhan

    A post about nothing! Wow! How could I have missed it? Maybe because I was so busy doing my own “nothing” thing. 😀

    Inspiration? Hmm, judging by the comments on here, I’m guessing “nothing” does quite well as inspiration. Who’d’ve thunk! 🙂

  • ginidietrich

    @RababKhan Who’d’ve thunk is right! I’m pretty sure it will never again be replicated.

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  • ExtremelyAvg

    @ModernSauce Thanks for telling your twitter folks about my guest blahg silliness over at Spin Sucks. You Rock!

    • ModernSauce

      @extremelyavg My pleasure! Always love reading your guest blahgs! They tickle my camel/wizard fancy.

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  • Missed this one. Great one!  Hard to read or hear anything that says  something about nothing and not think of Seinfeld, immediately!

    • LSSocialEngage LOL!! How did you find it?! Talk about a blast from the past.

      • ginidietrich Now that I look at the date… oh ya! that’s old now 🙂 I actually went looking for “how to submit a video for Gin and Topics” section on the site and found “Your favorites” and again when you see a something about nothing you gotta click on it . It’s a very good post but nonetheless not surprised why it became a favourite just based on title. I ended up replying by email to a post to submit a video. Is there a better way?  Thanks Gini

        • LSSocialEngage Where did you send it? To lbell?

        • ginidietrich No. To
          Should I resend to her?

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  • I’m curious—which blogs are your 10 favorites and why?

    • Oh, man! That’s like asking my favorite child. I don’t even think I could tell you my 10 favorite books, for fear of leaving one out.

      I will tell you this: I subscribe to lots of newsletters (Chris Penn, Scott Monty, Moz, SmartBrief, Valeria Maltoni), and to hundreds of blogs (Ann Handley, Danny Brown, Jeff Goins, Scott Olford, Danny Iny, John Jantsch)…and I love to read the big, national publications and I love to read stuff that just enters my stream every day.

      So I have no real answer for you.