It’s Facebook question of the week time (clap, clap, clap!).

I’m coming to you today from a social media day that Porter Novelli is putting on for one of their clients. It’s a pretty cool concept; I’ll let you know how it goes and if I think it’s an idea some of you should adopt (er, steal).

Christopher Barger and I are both speaking. I finally got to meet one of my brain crushes in real life…and he’s just as smart as I imagined. Be jealous.

Now on to the question of the week.

Autumn Thompson asks:

I am working on my masters degree in entrepreneurship and we talk a lot about failure and how it should be embraced. I guess my question would be…do you agree? Failure in your own business can catastrophic to your whole life. What are your thoughts.

Oh boy do I have some thoughts! This is a really good topic. One that we’ve talked a bit about here before, but it’s worth repeating over and over and over again.

My thoughts are in the video below (if you can’t see it in your RSS feed, click here and it’ll magically appear). I’d love to read your thoughts on failure…and I know Autumn would too. Who knows? Maybe she’ll use us in a paper or something.

Before you go to the comments, don’t forget to head over to Facebook and leave a question on the wall. You, too, can have fame and fortune. Well, really, just a mention in a coming video.

Go ahead! We’ll wait.

OK. On to to the comments!

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO ModelĀ© and has crafted a certification for it in collaboration with USC Annenberg. She has run and grown an agency for the past 19 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

View all posts by Gini Dietrich