Gini Dietrich

3 Easy-to-Make Mistakes in Communications

By: Gini Dietrich | May 21, 2019 | 
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There are three mistakes in your communications strategy that will come back and bite you. Gini Dietrich describes them and provides solutions, too... Read More
Laura Petrolino

Vacation Time: How to Grow Professionally from Time Away

By: Laura Petrolino | May 20, 2019 | 
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You can't bring your best to your job if you don't also take some time away. Vacation time is a needed part of a successful career. Laura Petrolino explains how to grow professionally and improve efficiency through time away from the office... Read More
Whitney Danhauer

Spin Sucks Question: Tips on Time Management

By: Whitney Danhauer | May 17, 2019 | 
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Whitney Danhauer does her best work when she has a deadline looming, but thanks to the #SpinSucksQuestion this week, she's finding tips on time management... Read More
Gini Dietrich

Use Lead Magnets to Generate Qualified Leads

By: Gini Dietrich | May 16, 2019 | 
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If you are charged with lead generation through content, consider using lead magnets with your landing pages. Gini Dietrich walks you through how in three easy steps... Read More
Kaitlyn Lloyd

Harness the Power of AI Automation to Optimize Storytelling

By: Kaitlyn Lloyd | May 15, 2019 | 
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Many agencies are still in the early stages of collecting data and learning how to use it to drive value through AI automation. Kaitlyn Lloyd explains how... Read More
Gini Dietrich

The Overservicing and Overselling Conundrum

By: Gini Dietrich | May 14, 2019 | 
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It doesn’t matter how clear your proposal, you'll have those who have incorrect expectations. And that leads to two issues: overservicing or overselling. Gini Dietrich describes how to stop doing both. ... Read More
Laura Petrolino

Find Time to Exercise with These Six Tricks for Busy PR Pros

By: Laura Petrolino | May 13, 2019 | 
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It's not always easy to find the time to exercise in your busy day, but it's important for the health of your body and your business. Laura Petrolino provides six tricks to help you fit exercise in consistently, every day. ... Read More
Whitney Danhauer

Spin Sucks Question: What’s Your Biggest Communications Challenge?

By: Whitney Danhauer | May 10, 2019 | 
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We may be in the communications business, but we still have lots of communications challenges. How do we handle them? That's our latest #SpinSucksQuestion... Read More
Gini Dietrich

The Decay of Trust in Today’s Society—Online and Off

By: Gini Dietrich | May 9, 2019 | 
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The decay of trust is prevalent in our society today and it's up to us, individually, to fix it. Gini Dietrich provides three questions to ask yourself to help us rebuild trust... Read More
Dan Seavers

How to Find User-Generated Content in a Video-Driven World

By: Dan Seavers | May 8, 2019 | 
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With video ruling the internet, it's tough to find great user-generated content that can help your brand. Dan Seavers offers strategies and tips... Read More