There are so many fabulous things to say about Neicole Crepeau, I don’t know where to start.

OK, focus Gini, focus.

I can’t even start at the beginning because I don’t remember how I met Neicole. Was it on Twitter? Or on {grow} (where she is a contributor)?  Or via introduction from a mutual friend?

I don’t know. But what I do know is she is one of the kindest and smartest women I’ve come across in this crazy online world.

It doesn’t matter if we’re being beat up by the biggest bloggers or launching new products (a review coming on this shortly) or trying to solve the world’s problems or just shooting the shit, we get along famously.

During the past year of trying to get Spin Sucks Pro launched (it’s coming, I promise!), she’s been a fantastic sounding board, telling me what I should be looking for and asking of our development firm.

She is a partner at Coherent Interactive, where she focuses on social media, website design, and marketing. She teaches me about design and development and I teach her about PR and content creation that drives leads. It’s a great friendship!

A couple of weeks ago, I blogged about We the People, the new online petition site from the White House. Well, Neicole is using it to petition a dollar-for-dollar biz tax credit matching the salaries of new hires (atta girl!).

She needs 5,000 signatures so go sign the petition for small businesses that are hiring! Of course, at the time of this writing, the site is down, but hopefully it is back up by the time you are ready to click and sign.

If you don’t already know Neicole, she’s a must. So follow her on Twitter, read her blog, read her at {grow}, and see if you can’t get on We the People to sign her petition.

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

View all posts by Gini Dietrich