It’s a sad, sad day in Chicago. One year ago, we had so much snow the city shut down.


It’s in the upper 40s.

Mother Nature is clearly confused. As much as I love snow, I do not want it in June. Do you hear me, Mother Nature? No snow in June!

As a side note, Anne Weiskopf took the photo I use in every other Gin and Topics. I saw her the other night and guess what she ordered to drink?

That’s right! A Hendricks. It made me giggle.

And, on that note, I present you this week’s Gin and Topics.

5. Puppies Learning to Walk. Thanks to Jenn Whinnem, you get to see puppies learning how to walk. It might be one of the cutest things I’ve ever seen. Plus their little barks? OMG.

4. The Toilet Paper Emergency. We’ve all been there. No toilet paper. This man uses Twitter to have some brought to him while he’s stuck in a public bathroom. #freakingbrilliant I wonder if Dan Perez will use this technique next time he’s out? Thanks to Deb Dobson for forwarding it along. The story. Not the tweet.

3. The Conjuror 1899. I don’t know what to say to this other than it’s incredible. I mean, INCREDIBLE. Claudia Anderson sent it to me and she said, “This video is circa 1899 by George Melies the magician/film maker/producer who is honored in the recent movie Hugo.  George Melies is thought to be the father of cinematography special effects and you can see how he used film to create the illusion of magic.” It’s incredible.

2. Nine Tech Terms You Need to Know Before Starting a Business. Heck, if you’re in business you need to know these terms. Do yourself a favor and educate yourself on things of the web. I even recommend learning basic programming so you can adjust things in your content management system.

1. Hold On for Safety. All I have to say about this is you’re welcome.


P.S. Seven more shopping days until my birthday!

P.P.S. See how I did that? Three of the five Gin and Topics were produced by YOU. That’s right! Filled with stuff from each of you. Let’s keep it up! And…thank you!

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

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