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Last week was an interesting week in the high-tech, social media, Internet geek world.

First, Twitter is trying to figure out how to clean up its act, have a consistent brand, and make money, so it’s shutting out third-party app developers. Then, Justin Timberlake announced a new MySpace, taking advantage of the hits Facebook has had on Wall Street. And rage on the social networks helped get the NFL referees back to work.

And, yet, organizations still are ignoring the effect the web has on their organizations.

Never before have we had so little control…and so much control. (more…)