When Lindsay Bell asked me to guest blog, I was pumped.

I asked her “What topic?” She said, “Anything. Write it from the heart.”

I was initially stumped for a personally passionate fit for a PR and marketing blog.

But there is something.

My psychological well-being has become a priority in the last few months.

The online business and our digital world has a tendency to throw things out of balance. I’ve gone primal as a health initiative to address the psychological challenges of the cascade of technology in the social media world.

And yes I’m talking about adopting some of the traits that kept our cave ancestors (Grok) alive and well! I realize modern society’s conveniences and innovation has lessened the physical burden on folks.

So how does one go primal in today’s world? (more…)