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Guest post by Arik Hanson, APR, the principal of ACH Communications

If you’re a regular reader of this blog, you know it recently won Blog of the Year in annual PR Readers’ Choice Awards.

Quite an honor, right? An award solely based on votes and nominations from your blogging peers. Well, not everyone sees it that way.

Some see lists like this as popularity contests – link bait even. (more…)