Today’s guest post is by Deborah Weinstein.

Leading a successful PR firm is a delicate balancing act.

I speak from experience as an entrepreneur and president of Toronto PR firm, Strategic Objectives.

Founded in 1983, we remain proudly independent and prove the power of PR to build brands, change minds, and sell stuff, everyday.

Balancing your people, clients, and communities with growth, creativity, and the bottom line is an agency leader’s constant challenge.

You must hone your knowledge and skills, get ahead of the trends and try to live a meaningful, fulfilling, real, and social life … all at the same time, 24/7!

As an independent, I can tell you, it’s lonely at the top. (more…)