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Gini Dietrich

A Compilation of the Best Social Media Trends for 2011

By: Gini Dietrich | December 27, 2010 | 
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I have a feeling this week is going to be like a ghost town so I’m going to do aggregate posts that will help you plan for and do your jobs more efficiently in 2011.

Today’s post is a list of the best social media trends for 2011. I am only doing five links so you don’t get overwhelmed because, well, there is A LOT of content out there and it’s easy to get overwhelmed.

I haven’t fully decided on the lists for the rest of the week so if there is something you’d like to see, the comments section is yours.

So here we go, the five best (plus the two from Spin Sucks) blog posts that list social media trends for you to include in your 2011 planning.

  1. Junta42 each year asks people to contribute one trend they think is prevalent and then Joe Pullizi pulls them all into a predictions eBook (you might recognize someone on page 12). He also chooses his favorites, which round out his 14 best content marketing predictions blog post.
  2. It should not be a surprise to you, if you read Spin Sucks often, that I am a big fan of Harvard Business Review. Because I read it voraciously, I found Chicago’s own David Armano discussing his six social media trends in it earlier this month.
  3. Jason Falls’s Social Media Explorer has five social trends by Stephanie Schwab that compliment the trends we discussed in October and November. I like that she’s added QR codes to her list. We’ve been using those in our newsletter (hint, hint: Subscribe) for a few months now and it’s fun to watch adoption happen more rapidly.
  4. I like this post from Lee Odden on TopRankBlog because he added a few trends in here that no one else seems to be talking about (advertising). It’s pretty short so it’s easy to comprehend.
  5. And last, but definitely not least, ReadWriteWeb does a nice list of 10 trends. The author, Ravit Lichtenberg, takes a jab at Facebook, which comes as a bit of a surprise, but she could actually be right.

And, of course, the breakdown we did of the eight social media trends (plus the ninth winning trend, creative destruction, from Jay Pinkert) which were in two parts: Part one and part two.

And that’s it! These should really help you define what’s important in your PR and marketing plans for 2011 and drill deep into executing them flawlessly.

Now it’s your turn. What do you need help with this week that I can aggregate into a blog post to make it easier for you?

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger here at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Her second book, Spin Sucks, is due out in November 2013

9 comments
JulioRVarela
JulioRVarela like.author.displayName 1 Like

I think Facebook privacy issue is huge and speaks to how users will help shape social media limits and not the companies that run the platforms.

Howie Goldfarb
Howie Goldfarb like.author.displayName 1 Like

@ginidietrich @JulioRVarela I think things evolve slower than what our perceptions are on one hand. And faster than we expect in others.

Jack be nimble , Jack be quick
Jack jumped over the candle stick

Those that can do this will win in the end!

ginidietrich
ginidietrich moderator

@JulioRVarela There is a lot of talk about these private networks, such as Dispora, that allow you to give certain access to certain groups of people. I don't know that Facebook will go away, but people most certainly will begin fighting the man on privacy issues.

Howie Goldfarb
Howie Goldfarb

Careful last time someone brought up the Special's Ghost Town I mailed them a live hour set from Burningman from a great DJ who did wonders with this song. But then he is in Chicago so maybe you can just grab it from him.

This is a great list Gini! You always bring insight and value to the interwebs and outernets.

Howie Goldfarb
Howie Goldfarb

@ginidietrich Of course! I went in 2005 and 2006. Dying to go back one more time. Funnest vacations ever. Most amazing art and music. My friends have a very cool pirate ship with sound system they take every year. But its pretty expensive to go and next time no tent. I want an RV!