Gini Dietrich

31 Questions to Ask Yourself Before You Die

By: Gini Dietrich | April 22, 2014 | 
54
Andrea Balt turned 30 and asked herself the meaning of life. Here are 31 questions you should ask yourself before you die and still have time to change... Read More
Gini Dietrich

Fiction Makes You a Better Storyteller and Content Producer

By: Gini Dietrich | April 21, 2014 | 
78
Two new studies by researchers at The New School and in the Netherlands have found reading literary fiction makes you more empathetic, which leads to better storytelling... Read More
Gini Dietrich

Gin and Topics: Happy Owls, Happy Artists, and Happy Moms

By: Gini Dietrich | April 18, 2014 | 
12
In this week's Gin and Topics, we have happy owls, happy artists, happy moms and flight attendants, drunk men, and more. Check out this pre-Easter edition... Read More
Gini Dietrich

Livefyre Sidenotes: Super Cool New Feature

By: Gini Dietrich | April 17, 2014 | 
8
Livefyre, the commenting platform we love, introduces Sidenotes. It is a way to comment on specific sentences, paragraphs, or images vs. the entire page. Check it out now!... Read More
Gini Dietrich

PR Flacks and Spin Doctors: The Industry is Somewhere in the Middle

By: Gini Dietrich | April 15, 2014 | 
48
An article by Emma Jacobs at the Financial Times about how much PR sucks led to a blog post by Richard Edelman. They are both right and wrong. Here's why... Read More
Gini Dietrich

Recycle Existing Content with These Four Tips

By: Gini Dietrich | April 14, 2014 | 
29
Creating new content doesn't mean you have to start from scratch every time. Recycle existing content with these four tips and Goole will love you forever... Read More
Gini Dietrich

Gin and Topics: Self-Deprecating Workout and Twins Sing “Let it Go”

By: Gini Dietrich | April 11, 2014 | 
28
In this week's Gin and Topics, we have a man snake, a painful client/agency meeting, an old man shuffling, twins singing "let it go," and a kid with cerebral palsy who does Workout Wednesday... Read More
Gini Dietrich

The One-Page Quarterly Plan Template

By: Gini Dietrich | April 10, 2014 | 
62
Many of us write business plans every year that get stuck in a drawer never to be reviewed again. Here is a one-page quarterly plan template to help you stay on top of goals all year... Read More