Gini Dietrich

The 27 Greatest Villains in Literature

By: Gini Dietrich | October 17, 2019 | 
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When discussing the greatest villains in literature, the conversation can become quite divisive. Who is the greatest? Gini Dietrich lists 27 of them. Who would you add... Read More
Gini Dietrich

Three Ways to Decide If an App is Worthy of Your Attention

By: Gini Dietrich | October 15, 2019 | 
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In a perfect world, an app solves a problem, makes something easier, or entertains you. Gini Dietrich helps you decide when one is worthy of your attention... Read More
Gini Dietrich

Six Reasons Agency Owners Get Stuck and Can’t Scale

By: Gini Dietrich | October 10, 2019 | 
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There are major reasons why smart, talented agency owners get stuck in their businesses and can’t seem to grow. Gini Dietrich describes six of them... Read More
Gini Dietrich

What to Include In Your Email Marketing for Best Results

By: Gini Dietrich | October 8, 2019 | 
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It's important not to have all of your eggs in one email marketing basket. There is a solution so you aren’t just sending emails, but sending them as part of a larger plan. Gini Dietrich has more... Read More
Gini Dietrich

Why (and How) Everyone Needs a Coach

By: Gini Dietrich | October 3, 2019 | 
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The Spin Sucks coaching program combines one-on-one coaching, group coaching, networking, and business building with a proprietary process that helps you scale... Read More
Gini Dietrich

How to Determine the Effectiveness of Your Pop-Ups

By: Gini Dietrich | October 1, 2019 | 
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Pop-ups may be annoying to all of us marketers, but in the real world they’re very effective. Gini Dietrich describes how to increase your conversions... Read More
Gini Dietrich

Why You Must Make Agency Specialization a Priority

By: Gini Dietrich | September 26, 2019 | 
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The only way to compete is to have the nerve to not try to be good at everything. It's not easy, but it's why agency specialization must be a priority. You'll be paid for an expertise—because you are the best in your field—and will never have to drop your prices to get new business. Gini Dietrich has more on how and why this is important... Read More
Gini Dietrich

Why a Digital Declutter Every Quarter Is Necessary

By: Gini Dietrich | September 24, 2019 | 
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It's impossible to evolve your communications plan if your digital life is a mess. It's time for a digital declutter. Gini Dietrich has four things to do right now... Read More
Gini Dietrich

Eight of the Worst News Release Mistakes

By: Gini Dietrich | September 19, 2019 | 
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The news release isn't dead, but it has a long way to come to make it an effective tool. Gini Dietrich has eight of the biggest mistakes PR pros make with a release... Read More
Gini Dietrich

When a Negative Customer Experience Derails Your Day

By: Gini Dietrich | September 17, 2019 | 
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Nobody enjoys a negative customer experience. Not the customer and not the business, but they do happen. Gini Dietrich has tips to handle those instances with grace... Read More