Gini Dietrich

A Facebook Test: The Wheel and Spoke Model Still Works Best

By: Gini Dietrich | November 11, 2015 | 
The recommendation is always a wheel and spoke model from your site to the social networks, but Spin Sucks tested Facebook publishing. Here are the results... Read More
Gini Dietrich

The #pitchPRomise: Evolve Your Media Relations Efforts

By: Gini Dietrich | November 10, 2015 | 
The media relations world has evolved from paper copies of media lists and phone calls. But with that comes responsibility. Take the #pitchPRomise today... Read More
Gini Dietrich

Gin and Topics: It’s a Comedian’s Week

By: Gini Dietrich | November 6, 2015 | 
It's a comedian's week on Gin and Topics with Jimmy Fallon, Jimmy Kimmel, Ellen, Saturday Night Live, and Lip Sync Battle... Read More
Gini Dietrich

Introducing The Modern Blogging Masterclass

By: Gini Dietrich | November 5, 2015 | 
Spin Sucks introduces its first online course, The Modern Blogging Masterclass. It's a four-week course that teaches you how to craft content for ... Read More
Gini Dietrich

Narcos Proves the Perception of a PR Firm is Not Good

By: Gini Dietrich | November 4, 2015 | 
The fourth episode of season one of Narcos, the narcos hire a PR firm to help fight extradition. But the show proves the perception issue the industry faces... Read More
Gini Dietrich

Is the REI Black Friday Announcement Just a PR Stunt?

By: Gini Dietrich | November 3, 2015 | 
REI announcing they'll be closed on Black Friday *might* have been a PR stunt, but it works really well. Here's why it works for them and no one else... Read More
Gini Dietrich

Gin and Topics: It’s All Hallows’ Eve

By: Gini Dietrich | October 30, 2015 | 
On this week's Gin and Topics, we celebrate Halloween with not one, but two great videos...and it's time for some snow, to support our young girls, and more... Read More
Gini Dietrich

Gin and Topics: An Emotional Interview with RDJ

By: Gini Dietrich | October 23, 2015 | 
In this week's Gin and Topics, we have an emotional interview with RDJ, naked Bengals players, a very upset three-year-old, lipsyncing, and Tom Hanks... Read More