Gini Dietrich

Online Courses: The Theory Behind Making Them Work

By: Gini Dietrich | August 20, 2015 | 
Online courses seem to be the next, big thing, yet many of us sign up and never attend. Why is that? We have a theory and a solution for making them work... Read More
Gini Dietrich

Join Robert Phillips for a Special Author Q&A Today

By: Gini Dietrich | August 19, 2015 | 
This month, we have Robert Phillips on the Author Q&A. Robert is the author of the highly-criticized "Trust Me, PR is Dead." We talk to him about it... Read More
Gini Dietrich

Facebook Rewards Longer Content: Here’s What We Found

By: Gini Dietrich | August 18, 2015 | 
It's been rumored Facebook will reward you if you post longer content to your fan page with better engagement and reach. We tested it out with these results... Read More
Gini Dietrich

Gin and Topics: Dinner Time with a Two-Year-Old

By: Gini Dietrich | August 14, 2015 | 
In this week's Gin and Topics, we have what it's like to eat dinner with a two-year-old, as re-enacted by two grown men...and four equally funny videos... Read More
Gini Dietrich

Another Perspective on the Zirtual Shut Down Overnight Story

By: Gini Dietrich | August 13, 2015 | 
It's not easy to run a business. It's even harder to run one that grows to 500 employees in four years. Here is a different perspective on the Zirtual story... Read More
Gini Dietrich

PR is Not Just Media Relations (Yes, Again!)

By: Gini Dietrich | August 12, 2015 | 
We can't expect business leaders to look at what we do as more if we, ourselves, equate PR to just media relations. It's time to stand up for the profession... Read More
Gini Dietrich

The New Facebook Patent Could Mean a Mass Unfriending

By: Gini Dietrich | August 11, 2015 | 
There is a new Facebook patent that could require us to rethink our our friends and connections. Lenders could use our friends list to determine a loan... Read More
Gini Dietrich

Gin and Topics: Sneaky Pups and True Confessions

By: Gini Dietrich | August 7, 2015 | 
In this week's Gin and Topics, we have sneaky pups, true confessions with Tina Fey and Amy Poehler, more dogs, Leakers Anonymous, and even more dogs... Read More