Gini Dietrich

Communications Done Well: Seven Things to Do Immediately

By: Gini Dietrich | February 25, 2015 | 
18
It's hard not to get defensive over negative comments, but it has to happen for communications to be done well. Gini Dietrich has seven tips to get you there... Read More
Gini Dietrich

Four Ways to Fight Content Thieves

By: Gini Dietrich | February 23, 2015 | 
47
It doesn't matter if your content is widely read or it's a niche publication, the content thieves will get you. Gini Dietrich shares four ways to prepare... Read More
Gini Dietrich

Gin and Topics: The Daughter Edition

By: Gini Dietrich | February 20, 2015 | 
27
On this week's Gin and Topics, we celebrate the birth of Ellie Pierce's baby girl by giving her videos of things she can look forward to with a daughter... Read More
Gini Dietrich

Media Relations Done Well: Ten Ways to Personalize

By: Gini Dietrich | February 19, 2015 | 
109
Media relations is not rocket science. In fact, it's just building relationships with human beings. But it takes time. Gini Dietrich has tips to do it well... Read More
Gini Dietrich

Seven Steps to Dealing with Critics

By: Gini Dietrich | February 17, 2015 | 
42
None of us like to assume the critics won't be out to get us. But it's the unprepared who get burned. Gini Dietrich has tips on how to deal with critics... Read More
Gini Dietrich

How to Create a Call-to-Action for All of Your Content

By: Gini Dietrich | February 16, 2015 | 
22
Though many of us are content creators and spend a good amount of time on it, there are many places where we forget a call-to-action. Gini Dietrich has more... Read More
Gini Dietrich

Gin and Topics: We Await the Spin Sucks Intern

By: Gini Dietrich | February 13, 2015 | 
21
On this week's Gin and Topics, we eagerly await the arrival of the Spin Sucks intern with President Obama, Super Bowl stars, Jimmy Fallon, and more... Read More
Gini Dietrich

How to Create High-Quality Content

By: Gini Dietrich | February 12, 2015 | 
52
Creating high-quality content isn't easy, but Gini Dietrich has 15 questions you can ask yourself as you develop your topics to make sure it's valuable... Read More