Laura Petrolino

Four Client Communication Rules that Will Grow Your Business

By: Laura Petrolino | February 27, 2017 | 
1
Client communication is the most important communication strategies we develop as PR pros. Laura Petrolino explains why these four rules of successful client communication will help you stay on the right track and grow your business.
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Laura Petrolino

The Non-Official HARO Query (Help a Reporter Out) Blooper Reel

By: Laura Petrolino | February 21, 2017 | 
19
From depressed cats, to pole dancing senior citizens, this round-up of hilarious HARO queries by Laura Petrolino will add some much needed comic relief to your week.
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Laura Petrolino

Gin and Topics: The Petro Colada Lives On!!!!!!!!!!!!!!!!!!!!!!

By: Laura Petrolino | February 17, 2017 | 
5
Laura Petrolino has taken over Gin and Topics for another week and renamed it the Petro Colada. This week of the Petro Colada brings us grocery store love songs, an ode to the Waffle House, a little girl's rally cry, and Facetiming babies
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Laura Petrolino

Why Tough Love is Necessary for Successful Client Service

By: Laura Petrolino | February 13, 2017 | 
5
Successful client service often requires telling clients things they don't want to hear. Laura Petrolino breaks down the four elements necessary to do so successfully
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Laura Petrolino

Gin and Topics: Happy, Happy, Happy Gini Dietrich Day!!!!

By: Laura Petrolino | February 10, 2017 | 
14
It's Gini Dietrich's birthday!! Woohoo!! Come help us celebrate on this week's Gin and Topics (temporarily renamed Petro Colada) with Disney Princesses, barn dancing, arguing dogs, and much more
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Laura Petrolino

Ask These 15 Questions to Improve Your Buyer’s Journey

By: Laura Petrolino | February 9, 2017 | 
2
Laura Petrolino provides 15 questions that will help you improve your buyer's journey and turn more prospects into loyal customers.
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Laura Petrolino

Task Delegation for Control Freaks: Stop, Drop, Delegate

By: Laura Petrolino | February 6, 2017 | 
29
Do you struggle to effectively delegate tasks, even though you need to? Laura Petrolino shows you how to break the control freak cycle and learn to delegate like a pro with these steps
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Laura Petrolino

The Six Criteria Necessary for Professional Growth

By: Laura Petrolino | January 30, 2017 | 
15
It's Laura Petrolino's birthday, and she's using it as an opportunity to talk about the six criteria necessary for professional growth. Learn what they are and how you can facilitate them for yourself and your team.
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Laura Petrolino

The Brave New World of Crisis Communications

By: Laura Petrolino | January 23, 2017 | 
15
Crisis communications in our always on, online world is not a spectator's sport. Make sure you are prepared to respond when a crisis hits
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Laura Petrolino

What Are Your 2017 Content Marketing Goals?

By: Laura Petrolino | January 16, 2017 | 
16
What skills are you building to reach your content marketing goals for 2017? Laura Petrolino shares hers and asks you to join the conversation
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