Laura Petrolino

12 Days of Christmas: Five Must-Have Productivity Tools

By: Laura Petrolino | December 11, 2017 | 
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We can't give the gift of time, but these productivity tools will maximize the time you have. From email management to to-do lists, Laura Petrolino shares favorites of the Spin Sucks team
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Laura Petrolino

12 Days of Christmas: Change One Habit in 2018

By: Laura Petrolino | December 4, 2017 | 
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Want to make sure you accomplish all the goals you've set for 2018? Laura Petrolino explains how and why changing habits will create a productive and successful new year
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Laura Petrolino

4 Incredible Examples of Social Media Storytelling

By: Laura Petrolino | November 27, 2017 | 
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These four examples of social media storytelling will inspire you to use your shared media platforms to create compelling and effective stories. Laura Petrolino explains why
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Laura Petrolino

Optimize Your User-Generated Content Campaign with the PESO Model

By: Laura Petrolino | November 20, 2017 | 
2
Your user-generated content campaign shouldn't be confined to social media alone. Laura Petrolino explains how to use the PESO model to maximize the success of your UGC campaign
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Laura Petrolino

How to Create Successful User-Generated Content Campaigns

By: Laura Petrolino | November 13, 2017 | 
62
Create successful user-generated content campaigns for your business with this step-by-step guide from Laura Petrolino. Every business can leverage UGC to drive customers and sales.
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Laura Petrolino

Four Communications Lessons from Abraham Lincoln

By: Laura Petrolino | November 6, 2017 | 
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For Abraham Lincoln, communication was an art and a powerful tool. Use these four communications lessons to improve the effectiveness of your own efforts
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Laura Petrolino

On-the-Job PR Training: Four Lessons from Four Years at Spin Sucks

By: Laura Petrolino | October 30, 2017 | 
11
Make PR Training a part of your job. Laura Petrolino shares four lessons she's learned during her four years working at Spin Sucks and shares how every PR professional can integrate online learning into their day-to-day work life.
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Laura Petrolino

Eight Halloween Costumes for the Communications Professional

By: Laura Petrolino | October 23, 2017 | 
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Can't decide what to dress-up as this Halloween? Laura Petrolino provides a list of eight different costumes that are perfect for the communications professional
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Laura Petrolino

Four Examples of User-Generated Content with Generational Appeal

By: Laura Petrolino | October 17, 2017 | 
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As user-generated content continues to become increasingly powerful for brands, organizations must consider generational differences in its appeal.
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Laura Petrolino

How to Protect Your PR Plan Against the Forces of Evil

By: Laura Petrolino | October 16, 2017 | 
8
These five forces can make or break your PR plan. Laura Petrolino explains how to build it to work with them vs. against them and successful drive your goals
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