Join Mark Schaefer for a Special Livefyre Q&A TodayBy Gini Dietrich

I’m super, duper excited to bring you today’s Livefyre author chat.

We have the one and only Mark Schaefer!

But we don’t just have Mark…we have him and he’s announcing his new book.

The author of both The Tao of Twitter and Return on Influence (where you can find me on pages 41-42, 79-80, and 196!), Mark now has Social Media Explained out, as of Monday (yes, just two days ago).

Today’s Livefyre Q&A

At noon ET (that’s 11:00 CT, 10:00 MT, and 9:00 PT for those of you who can’t do time zones), Mark will be here so you can ask him what tweaks you should be making to your social media efforts, what sociological things to pay attention to while executing, and whether there are psychological drivers you’re overlooking.

You can also certainly ask him about his fun book about Twitter, his thoughts on the new Klout, where the influence game is going, and how much I paid him to mention me so many times in one book.

In order to participate, all you have to do is:

  • Make sure you have a Livefyre account or be ready to sign in with one of your social networks.
  • Set a reminder for noon ET today.
  • Order the book so you can support Mark and get your learn on.
  • Create a list of questions (if you haven’t read the book, you can bribe me and I’ll write some for you).
  • Come back here, scroll to the bottom, and write a comment in the form of a question. As soon as you hit “post comment,” Mark will see it and reply to you. You can even join the conversation around questions others are asking, if you like.

We’ll be here for an hour so you can join us the entire time or step in and out during the hour. It’s entirely up to you; just make sure you’re here before 12:59.

Win a Copy

Those of you who participate in today’s Livefyre Q&A (even if you’re late to the party, but not if you’re an Arment Dietrich employee) will be entered in a random drawing for a free copy of the book.

We bought two copies and will give them away, but you have to actually leave a comment, ask a question, or participate in the chat to be entered in the drawing. Otherwise we won’t know you were here.

Get ready with your questions and join the conversation. And don’t fear! If you missed the live portion of this, we’ll keep the drawing open until midnight PT so you still have time to get in your questions.

Former Guests and Who’s Next

For former guests, check out Margie ClaymanSarah RobinsonMark StoryBeth HaydenSarah EvansStanford SmithChris BroganC.C. ChapmanMitch Joel,Danny BrownChuck HemannMichael BritoDJ WaldowTom MartinAhava LeibtagJay Baer, and Shel Israel.

And following are the dates for the next few months, so mark your calendars!

Same bat time, same bat channel.

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model© and has crafted a certification for it in collaboration with USC Annenberg. She has run and grown an agency for the past 19 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

View all posts by Gini Dietrich