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You know how, when you set out using the social tools, you really have no idea what you’re doing, let alone what kind of brand you’re going to build? What? That was just me? Oh.

Well, Lisa Drubec had it all figured out when she named her blog The Friendly Blogger.

Not only is she friendly, she’s hysterical. And we all know I love anyone with a great sense of humor who can also portray that online. (more…)